Terroir Dogliani
The Dogliani DOCG festival featuring cuisine, pairings, and tastings
About Terroir Dogliani
Terroir Dogliani: Dolcetto di Dogliani takes center stage in the Langhe
Terroir Dogliani is a festival centered on Dogliani DOCG, the prestigious red wine crafted from the Dolcetto grape in the hills surrounding Dogliani, a town in the province of Cuneo in the heart of the Piedmontese Langhe. The event is organized by the Bottega del Vino di Dogliani, an association that has brought together the denomination's producers since 1984 and is based in the Town Hall in Piazza San Paolo.
Created to bring renewed visibility to a wine with a long-standing tradition, Terroir Dogliani is designed for both industry professionals and enthusiasts. Over two days, the event features guided tastings, masterclasses, tasting counters, and opportunities for dialogue between winemakers, journalists, sommeliers, and restaurateurs, including the official presentation of the new Dogliani DOCG Classico and Superiore vintages.
A story of the territory, between memory and the future
Each edition of Terroir Dogliani selects a theme to guide its talks and in-depth sessions. Past topics have included the communication and identity of Dolcetto, the social value of wine, and synergies with neighboring denominations in the Langhe and Monferrato regions. The common thread remains the same: understanding how a wine-growing territory can tell its own story and assert its personality by comparing the memory of historic vintages with future prospects.
Beyond Dogliani: the OFF events
In addition to the main weekend, Terroir Dogliani extends throughout the year with a rich calendar of OFF events: tastings, dinners, and meetings hosted in wine shops and restaurants, even outside the local area, to bring Dogliani DOCG to an ever-wider audience. It is a way to transform a two-day festival into a continuous journey of discovering Dolcetto.
Dogliani, the capital of Dolcetto in Piedmont
Visiting Terroir Dogliani also means immersing yourself in one of the most picturesque villages in the Langhe, a UNESCO World Heritage site. Strolls through vineyards and hills, winery visits, and traditional Piedmontese cuisine complete the experience, making the event an ideal opportunity to get to know the town of Dogliani and the entire province of Cuneo up close.
Terroir Dogliani — edition 2026
Terroir Dogliani 2026: Contemporary Dogliani
On Saturday, June 21, and Sunday, June 22, 2026, Terroir Dogliani returns to its historic venue, the Bottega del Vino di Dogliani DOCG, in Piazza San Paolo in Dogliani (CN). The theme of this edition is "Contemporary Dogliani: Cuisine, pairings, service, sales", a journey that places wine at the heart of modern dining: pairings, service, wine lists, and ways of promoting Dolcetto in the places where it is selected, recommended, and shared.
The event will include the official presentation of the new Dogliani DOCG vintages, tastings, in-depth sessions, and discussions with industry buyers. The festival is also accompanied by a calendar of OFF events, from April 2026 to March 2027, featuring tastings, dinners, and meetings in wine shops and restaurants even outside the local area.
The detailed program for the 2026 edition, including times, masterclasses, and speakers, will be announced in the weeks leading up to the event.
Programme Terroir Dogliani 2026
The detailed program for the 2026 edition will be announced in the weeks leading up to the event. Based on previous editions, the two days will include:
- Official presentation of the new Dogliani DOCG vintages (Classico and Superiore)
- Masterclasses and guided tastings on the theme "Contemporary Dogliani: Cuisine, pairings, service, sales"
- Tasting counter with producers from the Bottega del Vino di Dogliani
- Talks and meetings with restaurateurs, wine buyers, and industry professionals
For the full program and schedule, please refer to the official website: eventi.ildogliani.com/terroir-dogliani.
Highlights Terroir Dogliani 2026
- 2026 Theme: "Contemporary Dogliani: Cuisine, pairings, service, sales"
- Presentation of new Dogliani DOCG vintages
- Calendar of OFF events from April 2026 to March 2027
Prices Terroir Dogliani 2026
Practical information — Terroir Dogliani
Location
The event is primarily held at the Bottega del Vino di Dogliani DOCG, located at Piazza San Paolo 9, inside the Dogliani Town Hall (CN). Some editions have taken place in different venues across the Langhe and Monregalese areas.
How to get there
Dogliani can be reached by car via the A6 Turin-Savona motorway (Carrù or Mondovì exits) and is about an hour from Cuneo and Turin. The nearest train station is in Dogliani on the Bra-Ceva line.
Admission and registration
Access is generally free for both accredited professionals and the public, though registration is recommended. We advise checking the official website for registration procedures and dates.
Contact
Email: [email protected] — Phone: +39 0173 742260 — Website: eventi.ildogliani.com/terroir-dogliani
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Where does it take place — Terroir Dogliani
Bottega del Vino di Dogliani DOCG
Piazza San Paolo 9, 12063 Dogliani