Di Sörì in Sörì
The food and wine walking tour through the Dolcetto vineyards of Diano d'Alba
About Di Sörì in Sörì
A walk in the heart of the Dolcetto Langhe
Di Sörì in Sörì is one of Piedmont's most beloved food and wine walking tours, an annual October event that draws wine and gastronomy enthusiasts to the hills of Diano d'Alba. Located in the province of Cuneo, this town overlooks the Langhe wine landscape, a UNESCO World Heritage site. The event is organized by the I Sörì di Diano Association, which brings together the producers of the local Dolcetto di Diano d'Alba DOCG wine.
What are the sörì?
The local dialect term sörì refers to the hillside vineyards with the best sun exposure, which produce the finest grapes. In Diano d'Alba, these plots are historically demarcated and give their name to this walk: walking "di sörì in sörì" means traversing these vineyards on foot, moving from cellar to cellar while discovering the territory and the people who cultivate it.
The six-stage route
The trail winds through the town's hills and includes six stops: the first five are hosted at the estates of member producers, while the final stop takes place at the Cantina Comunale I Sörì di Diano, on Via Umberto I. At each stage, participants taste different local wines paired with a traditional Piedmontese dish, ranging from cured meats and Fassone beef tartare to pasta, main courses, and a final dessert. The undisputed star is the Dolcetto di Diano d'Alba DOCG, accompanied by Barbera d'Alba, Nebbiolo d'Alba, Barolo, and local white wines.
A limited-capacity event
To ensure the quality of the experience and protect the vineyards, the event has a limited capacity of approximately 1,500 participants, divided into staggered departure time slots. Booking is therefore essential, and tickets often sell out well in advance. Today, Di Sörì in Sörì serves as a model for slow food and wine tourism, successfully combining the discovery of the Langhe landscape with the convivial pleasure of dining.
Diano d'Alba and its Dolcetto
Diano d'Alba is a Piedmontese village nestled on a panoramic ridge overlooking the valley and the nearby city of Alba. Its Dolcetto, elevated to DOCG status, is one of the most representative red wines of the Langhe: fresh, fruity, and highly drinkable, it is the perfect companion for the most authentic Piedmontese cuisine. Participating in Di Sörì in Sörì means not only tasting great wines but also getting to know a community of winemakers and a territory in the province of Cuneo that has made wine quality its true identity.
Di Sörì in Sörì — edition 2026
The 2026 edition of Di Sörì in Sörì will be held on Sunday, October 18, 2026, in Diano d'Alba, in the province of Cuneo. The date has been confirmed by the official tourism portal of the Langhe Monferrato Roero. As per tradition, the walk will unfold over six stages among the hillside vineyards, featuring tastings of Dolcetto di Diano d'Alba DOCG and other local wines paired with traditional Piedmontese dishes, concluding at the Cantina Comunale I Sörì.
The detailed program for the 2026 edition, including departure time slots, the list of host estates, the menu for each stage, and ticket prices, will be published by the I Sörì di Diano Association closer to the event on the official website www.soridiano.it. As this is a limited-capacity event (approximately 1,500 participants), we recommend keeping an eye on the opening of bookings.
Programme Di Sörì in Sörì 2026
The detailed program for the 2026 edition will be announced by the I Sörì di Diano Association closer to the event.
Based on previous editions, the event features a six-stage walk through the vineyards of Diano d'Alba, with staggered departures throughout the morning. The first five stages are hosted at the estates of member producers, and the last at the Cantina Comunale I Sörì. At each stage, participants taste various local wines (Dolcetto di Diano d'Alba DOCG, Barbera d'Alba, Nebbiolo d'Alba, Barolo) paired with a traditional Piedmontese dish: cured meats, Fassone beef tartare, a pasta dish, a main course, a selection of cheeses, and a final dessert with coffee.
Highlights Di Sörì in Sörì 2026
- Walk among the 'sörì', the prized hillside vineyards of Diano d'Alba
- Tasting of Dolcetto di Diano d'Alba DOCG directly from the producers
- Six stages with paired traditional Piedmontese dishes
- Langhe wine landscape, a UNESCO World Heritage site
Prices Di Sörì in Sörì 2026
Practical information — Di Sörì in Sörì
How to get there
Diano d'Alba is located just a few kilometers from Alba, in the province of Cuneo. By car, it can be reached via the A33 Asti-Cuneo motorway (Alba exit), then following signs for Diano d'Alba. The nearest train station is in Alba, which is connected by bus services.
Booking
The event has a limited capacity: it is necessary to purchase tickets in advance and choose a departure time slot. Information and tickets are available on the official website www.soridiano.it.
Contacts
Associazione I Sörì di Diano, Via Umberto I 11, 12055 Diano d'Alba (CN). Phone +39 0173 468022, email [email protected].
Tips
We recommend comfortable clothing and footwear suitable for walking in the hills on dirt paths between the vineyards.
Festival-goer photos
No photos yet. Share yours!
Share your photos
5 photos max, 5 MB per photo (JPG, PNG, WebP)
Noticed an error or missing information?
Help us keep this listing up to date. Every proposal is verified by our team before publication.
Festival-goer reviews
No rating yet — be the first!
No comments yet. Be the first!
Were you there?
Share your experience with the community.
Where does it take place — Di Sörì in Sörì
Colline e Sörì di Diano d'Alba
Via Umberto I, 11, 12055 Diano d'Alba