Südtiroler Specktag Naturns / South Tyrol Speck Day in Naturno

The Speck Festival in the heart of the Vinschgau Valley

Every spring, the village of Naturno (Naturns) in the Vinschgau Valley (Val Venosta) dedicates an entire day to the most iconic product of South Tyrolean culinary culture: PGI South Tyrol Speck. The South Tyrol Speck Day (known in German as Südtiroler Specktag) brings Town Hall Square (Rathausplatz) to life with a gourmet market, tastings, live music, and a program designed for the whole family. The event is organized by the Naturno Tourist Board in collaboration with the PGI South Tyrol Speck Consortium and local associations, and admission is free.

The Gourmet Market and Gastronomy

The heart of the event is the gourmet market (Genussmarkt), where numerous stalls offer South Tyrolean cheeses, artisanal breads, PGI apples from the Vinschgau Valley, DOC wines, and, of course, innovative dishes prepared with PGI South Tyrol Speck. Producers share the traditional processing methods and quality standards that define this smoked and cured ham, a true staple of the South Tyrolean table.

Guided Tastings

A highlight of the day is the guided tasting session with the Taste Ambassador, reserved for adults. These sessions offer carefully curated pairings: in the morning, speck is paired with PGI South Tyrol apples, while in the afternoon, it is showcased alongside South Tyrolean DOC wines. Participation is by reservation through the Naturno Tourist Office.

Music and Children's Program

The day is accompanied by live music: the Naturno Brass Band performs in the morning, while afternoon acts range from folk music and schlager to rock, appealing to audiences of all ages. A dedicated area with entertainment activities for children makes this event a perfect outing for the whole family.

A Week of Side Events

The Speck Day often serves as the grand finale of a broader fringe program that, in the preceding days, offers scenic gourmet walks, guided orchard tours with tastings, and e-bike tours through the Vinschgau landscape. It is a wonderful opportunity to discover not just the speck, but the entire rural tradition and territory of the Municipality of Naturno, in the province of Bolzano, in the Trentino-South Tyrol region.