Naturnser Bauernmarkt / Naturno Farmers' Market

A farmers' market in the heart of Val Venosta

The Naturnser Bauernmarkt, or Naturno Farmers' Market, is the weekly event that transforms Piazza Burggräfler into the village's agricultural hub every Saturday morning. From 8:00 AM to 12:00 PM, local farmers showcase the fruits of their labor: seasonal fruit and vegetables, freshly baked bread, alpine cheese, and speck cured according to South Tyrolean tradition. Everything is produced and processed directly by the vendors, ensuring a short supply chain that brings the harvest straight to the square.

From early June to late October

The market runs throughout the warm season, opening its doors in early June and continuing, Saturday after Saturday, until late October. The rhythm follows the agricultural calendar: stalls are filled with summer apricots and strawberries, the first apples from the Merano area, and finally, grapes and chestnuts as autumn deepens. Regular visitors can witness the agricultural cycle of the Val Venosta, one of the most renowned fruit-growing valleys in the entire Alpine region.

Genuine zero-kilometer products

The strength of the Bauernmarkt lies in direct sales. There are no middlemen: behind every stall is the producer, ready to share how their apples were grown or how their speck was cured. Among the most sought-after items:

• Seasonal fruit and vegetables, harvested from local farms;
• Bread and baked goods made according to traditional South Tyrolean recipes;
• Cheese produced on-site, ranging from fresh varieties to aged wheels;
• Speck and other typical South Tyrolean cured meats;
• Homemade jams, juices, syrups, and preserves.

Naturno, gateway to the Val Venosta

The Municipality of Naturno (Naturns), in the province of Bolzano, is located at the entrance to the Val Venosta, in one of the sunniest areas of South Tyrol (the Trentino-Alto Adige region). Surrounded by apple orchards and vineyards, the village is a popular destination for hiking and its proximity to the Stelvio National Park. The farmers' market fits naturally into this setting, offering residents and tourists the chance to discover authentic local flavors and support regional agriculture.

An experience to be savored

More than just a market, the Bauernmarkt is a social gathering. It is a place to chat with producers, sample goods, and stroll through the stalls with a shopping basket, perhaps ending the morning with a coffee at one of the cafes overlooking the square. It is the perfect opportunity to take home an authentic piece of South Tyrol and experience Naturno at the relaxed pace of its village Saturdays.