Alba International White Truffle Fair
The great autumn event celebrating the Tuber magnatum Picco in the heart of the Langhe
About Alba Truffle Fair
The Queen of the Alba Autumn
When autumn arrives, Alba transforms into the world capital of the truffle. The Alba International White Truffle Fair has been the most prestigious food and wine event in Piedmont for decades and one of the most renowned in Italy: an appointment that draws enthusiasts, gourmets, chefs, and visitors from all over the world to the heart of the Langhe, all attracted by the unmistakable aroma of the Tuber magnatum Picco, the famous white truffle that grows only in a few privileged territories.
The World Truffle Market
The beating heart of the event is the World Truffle Market, set up in the evocative Cortile della Maddalena in the historic center of Alba, with the entrance on Piazza Falcone. Here, the trifulau (truffle hunters) display their finest specimens under the supervision of the Quality Commission, which guarantees the authenticity and freshness of every truffle for sale. Alongside the truffles, visitors will find the great wines of the Langhe, Monferrato, and Roero, local products, and the Grand Wine Cellar curated by AIS Piedmont.
A Calendar Packed with Events
The Fair is much more than just a market. Throughout its duration, it offers a dense program of initiatives dedicated to food and wine excellence:
- Cooking shows and premium aperitifs with great interpreters of Italian and international cuisine
- Dinners with Michelin-starred chefs and themed tasting menus
- Truffle Sensory Analysis, a guided path to learn how to recognize and evaluate the white truffle
- Alba Truffle Bimbi, a space dedicated to families and children
- Cooking classes, sensory workshops, and masterclasses
Folklore and Tradition: The Donkey Palio
Among the most beloved events is the Donkey Palio, featuring a spectacular historical pageant of the city's districts in medieval costumes. It is linked to the Baccanale dei Borghi, a popular festival moment that enlivens the streets of the center. Truffle hunting, conducted by the trifulau together with his dog, is now recognized by UNESCO as an Intangible Cultural Heritage of Humanity: an ancient knowledge that the Fair helps to preserve and pass on.
Alba and the Langhe
As the capital of the Langhe in the province of Cuneo, Alba is the ideal starting point to discover a Piedmontese territory famous worldwide for its wines—from Barolo to Barbaresco—and for its hilly vineyard landscape, declared a UNESCO World Heritage site. Visiting the Truffle Fair means immersing yourself in one of the most authentic gastronomic and cultural experiences in Italy.
Alba Truffle Fair — edition 2026
96th Edition — "Authentic Relationships"
The 2026 edition of the Alba International White Truffle Fair chooses the theme "Authentic Relationships", a tribute to the ancient and profound bond between the trifulau, his dog, and the white truffle — a search recognized by UNESCO as Intangible Cultural Heritage of Humanity. The event opens on Friday, October 9, and continues every weekend until December 6, 2026.
The World Truffle Market
The World Truffle Market is open in the Cortile della Maddalena every Saturday (9:30 AM-7:30 PM, last entry 7:00 PM) and Sunday (9:30 AM-7:00 PM, last entry 6:30 PM) from October 10 to December 6.
Program Coming Soon
The detailed calendar for the 2026 edition will be officially presented on July 1, 2026, at the Ferrero Auditorium of Bocconi University in Milan and subsequently published on the official website. The events that characterize the Fair every year are confirmed: cooking shows, dinners with great chefs, sensory workshops and Sensory Analysis, Alba Truffle Bimbi, masterclasses, and the folkloric section with the Donkey Palio and the Baccanale dei Borghi.
Programme Alba Truffle Fair 2026
The detailed program of the 96th edition will be announced starting from the official presentation on July 1, 2026 (Ferrero Auditorium, Bocconi University, Milan) and published on the official website www.fieradeltartufo.org.
Confirmed Recurring Events
- World Truffle Market — Cortile della Maddalena, every Saturday (9:30 AM-7:30 PM) and Sunday (9:30 AM-7:00 PM) from October 10 to December 6
- Cooking shows and premium aperitifs with Italian and international chefs
- Dinners and great chefs — themed tasting menus
- Truffle Sensory Analysis and sensory workshops
- Cooking classes and masterclasses
- Alba Truffle Bimbi — space dedicated to families
- Donkey Palio and historical pageant of the districts
- Baccanale dei Borghi — popular festival in the city center streets
The names of the chefs and the precise dates of individual events will be communicated upon the publication of the calendar.
Highlights Alba Truffle Fair 2026
Prices Alba Truffle Fair 2026
Practical information — Alba Truffle Fair
When
The Fair takes place on weekends (Saturday and Sunday) from October to early December. The World Truffle Market is open on Saturdays from 9:30 AM to 7:30 PM (last entry at 7:00 PM) and on Sundays from 9:30 AM to 7:00 PM (last entry at 6:30 PM).
Where
Cortile della Maddalena, entrance from Piazza Falcone, historic center of Alba (CN). Fair Headquarters: Piazza Medford 3.
How to get there
By car: Alba is accessible via the A6 and A33 motorways; various parking lots are available in the city (map downloadable from the official website). By train: Alba station with connections from Turin (info at trenitalia.com). By plane: Turin Caselle and Milan Malpensa airports.
Information and bookings
Fair Headquarters: +39 0173 361051 — [email protected]. Langhe Monferrato Roero Tourism Board: +39 0173 35833. For accommodation and restaurants: Langhe Experience +39 0173 362562.
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Where does it take place — Alba Truffle Fair
Cortile della Maddalena
Cortile della Maddalena, ingresso da Piazza Falcone, 12051 Alba