The historic livestock and regional fair of Luserna San Giovanni
The Regional Saints' Fair is one of the most deeply rooted events in the Piedmontese calendar. Its origins date back to 1256, when the village of Luserna was granted the right to hold a market; in 1562, a petition from the local community secured official confirmation from the Duke of Savoy for the fair to be held "on All Saints' Day and the following days." Since then, every November 1st and 2nd, the town of Luserna San Giovanni, in the province of Turin, transforms into a vibrant crossroads of rural tradition, commerce, and popular celebration.
The most anticipated and iconic moment is the parade of herds: breeders, some in historical costumes and accompanied by musicians, march through the town center with their livestock. It is the living legacy of a fair born for cattle trading, which still brings together hundreds of cattle, sheep, and goats from the surrounding valleys and plains today. Alongside the livestock market, there is an exhibition of small animals (chickens, rabbits, geese, ponies, sheep, and goats), a milking competition, and traditional awards that make the Saints' Fair a true benchmark for the regional agricultural sector.
The fair is also a large regional market exhibition with over 250 exhibitors, including around a hundred dedicated to food products. Along the town streets and within the sports facility grounds, you will find sectors dedicated to agriculture, livestock, and agricultural machinery and equipment, alongside stalls featuring handicrafts, food and wine, and local produce. Tastings of typical products from Val Pellice and the Pinerolo area accompany visitors throughout the day.
The Saints' Fair is about more than just agriculture. The program includes an educational farm designed for children, the breeders' lunch organized by the association, and moments of traditional music and dance such as La Meiro, as well as initiatives dedicated to families. The Pro Loco also organizes a themed evening for Halloween, bridging the gap between rural tradition and contemporary festivities. This balance allows the event to appeal to both industry professionals and the general public of curious visitors and tourists.
Visiting the Regional Saints' Fair means immersing yourself in one of the most authentic traditions of the Alpine Piedmont: an event that has combined rural economy, valley identity, and community celebration for over seven centuries. For those looking to discover Val Pellice and the territory of Luserna San Giovanni in their most genuine form, the beginning of November is the perfect time.
The 2026 Regional Saints' Fair confirms its traditional dates of November 1st and 2nd, with public access from 8:00 AM to 8:00 PM at the sports facilities and the streets of the center of Luserna San Giovanni.
The structure of the event remains consolidated: regional market exhibition with over 250 exhibitors, agriculture and agricultural machinery sectors, livestock market, small animal exhibition, educational farm, milking competition, and tastings of local products. The detailed program, with schedules and entertainment, will be published on the website of the Municipality of Luserna San Giovanni in the weeks preceding the fair.
The detailed program for the 2026 edition will be published by the Municipality of Luserna San Giovanni in the weeks leading up to the event. Based on the established structure of the event, the following are expected:
Indicative hours: public from 8:00 AM to 8:00 PM (exhibitors from 7:30 AM).
November 1st and 2nd. Hours: 8:00 AM to 8:00 PM for the public (from 7:30 AM for exhibitors).
Luserna San Giovanni (TO), Val Pellice. The fair takes place at the sports facilities and along the streets of the town center (Via Airali area).
By car: from Turin, it takes about an hour via Pinerolo and the SP161 road of Val Pellice. By train: the Luserna San Giovanni station is on the Pinerolo–Torre Pellice line.
Free.
Vigilance and Commerce Department of the Municipality of Luserna San Giovanni — tel. +39 0121 954449, [email protected].
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Impianti sportivi e vie del centro
Località Impianti Sportivi, Via Airali, 10062 Luserna San Giovanni