The widespread music festival bringing summer to life in Mondovì
The Movì Festival is the premier summer music event in Mondovì, a city in the Monregalese area of the province of Cuneo, in Piedmont. Born from the desire to bring great live music to the city's squares, the festival is organized by Wake Up Music Events and has quickly established itself as one of the most anticipated events of the Monregalese summer.
The format is that of a "widespread festival": instead of being concentrated in a single venue, Movì distributes its events across various iconic locations in the city, from Piazza Unità d'Italia in the Breo district to the scenic Piazza Maggiore in Mondovì Piazza and the historic city gardens. The slogan accompanying the event, "Boundaries do not exist," perfectly captures its philosophy: breaking down barriers between musical genres, art, and the audience, blending popular appeal with cultural exploration.
The great strength of Movì is its variety. In a single edition, the festival manages to combine Italian pop, international music, trending phenomena like K-pop, and more intimate, refined moments dedicated to singer-songwriters and piano music. Alongside concerts by major names, the calendar offers free admission evenings designed to engage the entire community and enliven the historic center.
Set among the historic districts of Mondovì, the Movì Festival enhances the city's architectural heritage, with its squares and gardens becoming the natural backdrop for the concerts. The event helps make Mondovì a cultural landmark for the entire Monregalese area and the province of Cuneo during the summer season, attracting audiences from neighboring territories as well.
With its cross-cutting approach and ability to speak to different generations, Movì represents one of the most successful examples of a music festival in a mid-sized Piedmontese city, capable of bringing in major names within an intimate and welcoming setting.
The Movì Festival 2026 offers a program that spans very different musical genres and languages, distributed from the beginning of summer until September in the squares of Mondovì. The edition confirms the widespread festival format, with events in the Breo district and the historic center of Mondovì Piazza, alternating major concerts with free evenings for the community.
Among the announced headliners are an event dedicated to the international K-pop phenomenon, a concert by singer-songwriter Ermal Meta, and the highly anticipated live performance by Maestro Giovanni Allevi. A selection that reaffirms Movì's commitment to uniting different audiences and generations under the slogan "Boundaries do not exist."
Piazza Unità d'Italia (Breo district), 9:00 PM. The square transforms into an open-air pop arena for K-pop Mania: professional performers bring spectacular choreography to the stage set to hits by major international groups like BTS, BLACKPINK, Stray Kids, TWICE, SEVENTEEN, EXO, and ATEEZ, in a show that weaves together music, dance, and stage design. Production by Wake Up.
Piazza Unità d'Italia (Breo district). Singer-songwriter Ermal Meta, winner of the 2018 Sanremo Music Festival with Fabrizio Moro, brings his Live Estate 2026 tour to Mondovì, featuring his greatest hits and new tracks.
Piazza Maggiore (Mondovì Piazza), 9:30 PM. The super guest of the edition, Maestro Giovanni Allevi presents Armonie invisibili, a concert-storytelling experience where piano performances intertwine with narration, for an intimate encounter in the scenic baroque square of the historic center.
Mondovì can be reached by car via the A6 Turin-Savona motorway (Mondovì exit). By train, the Mondovì station is served by regional lines from Turin, Cuneo, and Savona. The Movì events take place in the city center, particularly in Piazza Unità d'Italia (Breo district) and Piazza Maggiore (Mondovì Piazza, accessible via the funicular).
Some evenings offer free admission, while concerts by major guests are ticketed, with tickets available for purchase on the TicketSMS platform. Prices vary depending on the event.
Mondovì offers numerous accommodation options in the center and the surrounding Monregalese area. It is recommended to purchase tickets for popular concerts in advance and to arrive early for the free evenings, which are very well-attended.
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Piazza Unità d'Italia (Breo) e centro storico
Piazza Unità d'Italia, 12084 Mondovì