Flavors and Traditions Market
Edition 2026 Gastronomy Local produce Folk traditions

Flavors and Traditions Market

The summer market of taste and craftsmanship in Piazza Nives, Selva di Val Gardena

Selva di Val Gardena/Wolkenstein in Gröden — Bolzano/Bozen (021)
Dates 15 Jul — 12 Aug 2026
Location Selva di Val Gardena/Wolkenstein in Gröden (021)
Prices Free
Status Confirmed

About Flavors and Traditions Market

Every Wednesday afternoon in summer, the scenic Piazza Nives in Selva di Val Gardena, in the heart of the Dolomites, hosts the Flavors and Traditions Market. Known in Ladin as "Marcià dala Poza," it is an event dedicated to local craftsmanship and South Tyrolean gastronomic specialties: stalls featuring typical products, regional flavors to taste and buy, and artisanal creations that tell the story of the Val Gardena valley's identity.

The summer market of Selva di Val Gardena

The Flavors and Traditions Market is one of the highlights of the summer in Selva di Val Gardena (Wolkenstein in Gröden), a municipality in the Autonomous Province of Bolzano, in Trentino-Alto Adige. Also known by its Ladin name "Marcià dala Poza", the market enlivens the central Piazza Nives every Wednesday afternoon, the pedestrian heart of the village at the foot of the UNESCO World Heritage Dolomites.

South Tyrolean flavors and craftsmanship

The market brings together two souls of the Val Gardena region: on one hand, typical gastronomy, with stalls where you can taste and purchase regional South Tyrolean specialties; on the other, local craftsmanship, a tradition deeply rooted in Val Gardena and world-renowned, especially for wood carving. While strolling among the exhibitors, residents and tourists can discover genuine products and artisanal creations that reflect the Ladin culture and identity of the valley.

  • Typical products and South Tyrolean gastronomic specialties to taste and take home
  • Local craftsmanship and traditional creations from Val Gardena
  • A convivial atmosphere in the pedestrian center of Selva, at the foot of the Dolomites

An event in the heart of the Dolomites

Set in one of the most evocative squares in Val Gardena, with the walls of the Sassolungo and the Sella group as a backdrop, the market is an opportunity to experience the village during the afternoon hours, between one walk and another. It takes place in the height of the summer season, when Selva is a destination for hikers, mountain enthusiasts, and families on vacation. Admission is free, and the event is designed for audiences of all ages, in a typically South Tyrolean setting where tradition, flavors, and the Dolomite landscape meet.

Selva di Val Gardena and Ladin traditions

Together with Ortisei and Santa Cristina, Selva is one of the three villages of Val Gardena, a Ladin-speaking valley internationally famous for alpine tourism and the art of wood carving. Events like this help keep local traditions alive and promote regional products, offering visitors an authentic glimpse into the culture of Val Gardena.

Flavors and Traditions Market — edition 2026

The 2026 edition of the Flavors and Traditions Market takes place in Piazza Nives in Selva di Val Gardena over five Wednesday afternoons: July 15, 22, and 29, and August 5 and 12, 2026, from 2:30 PM to 7:00 PM. Five appointments dedicated to local craftsmanship and South Tyrolean gastronomic specialties, to be tasted and purchased in the pedestrian heart of the village, at the foot of the Dolomites.

In the summer of 2026, the Flavors and Traditions Market returns to Piazza Nives in Selva di Val Gardena with five Wednesday afternoon sessions: July 15, 22, and 29, and August 5 and 12, 2026, from 2:30 PM to 7:00 PM. Each day, the stalls will offer typical products and regional South Tyrolean specialties, alongside artisanal creations from Val Gardena. Admission is free.

Programme Flavors and Traditions Market 2026

Wednesday, July 15, July 22, July 29, August 5, and August 12, 2026, from 2:30 PM to 7:00 PM in Piazza Nives: stalls with typical products, South Tyrolean gastronomic specialties, and local Val Gardena craftsmanship.

Highlights Flavors and Traditions Market 2026

Five summer Wednesdays; typical South Tyrolean products and flavors; local Val Gardena craftsmanship; Piazza Nives in the pedestrian center; free admission.

Prices Flavors and Traditions Market 2026

Free admission.

Practical information — Flavors and Traditions Market

Location

Piazza Nives, in the pedestrian center of Selva di Val Gardena/Wolkenstein in Gröden (BZ), in Trentino-Alto Adige.

When

Every Wednesday afternoon in summer, from 2:30 PM to 7:00 PM.

Admission

Free.

How to get there

By car via the SS242 Val Gardena road; the nearest train station is Bressanone (Brixen), connected to Selva by local bus. Nearest airports: Bolzano, Innsbruck, and Verona.

Information

Val Gardena Tourist Association - Selva, tel. +39 0471 777900, [email protected].

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Where does it take place — Flavors and Traditions Market

Piazza Nives

Piazza Nives, 39048 Selva di Val Gardena/Wolkenstein in Gröden

Contact Flavors and Traditions Market

Tel
+39 0471 777900

Flavors and Traditions Market in brief

Gastronomy Local produce Folk traditions Folklore Family Art crafts Crafts Outdoor Free Bolzano/Bozen

History of Flavors and Traditions Market

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