ama - Salorno Wine Fair

The Salorno Wine Fair

The "ama - wine fair" event brings the historic center of Salorno sulla strada del vino (Salurn an der Weinstraße) to life. As the southernmost municipality of South Tyrol, in the province of Bolzano, it serves as a showcase for the region's rich winemaking tradition. The fair brings together over 40 wineries and wine producers from North and South Tyrol in a single evening, offering visitors the chance to taste and compare a wide range of labels, from crisp whites to more structured reds.

A historic center turned into an open-air wine cellar

The streets and squares of Salorno fill with tasting stands, and the town—with its baroque and renaissance-style buildings dominated by the silhouette of Haderburg Castle—provides the backdrop for an informal and pleasant wine-tasting stroll. The winemakers are present in person: attendees can chat with the producers, learn about grape varieties and vintages, and grasp the differences between companies in this border territory, where the Salorno Gorge marks the transition between the German-speaking and Italian-speaking areas.

The winemaking vocation of Salorno

Salorno is located along Italy's oldest wine road and is considered one of the main hubs for white wines in South Tyrol. Surrounded by vineyards and orchards that offer spectacular blooms in spring, the town houses several historic cellars and is part of the Südtirols Süden (South Tyrol's South) tourist region. The "ama" fair is thus part of a food and wine calendar that also includes events like "Wine and Environment" at the foot of the castle, testifying to how deeply wine is woven into the community's identity.

Environment and tradition

• Over 40 wineries and producers from North and South Tyrol
• Tastings in the historic center of Salorno
• Direct interaction with local winemakers
• Setting of Haderburg Castle and the town's historic palaces

The fair is promoted by the Castelfeder Tourist Association, the body that showcases Salorno and the municipalities in the southern part of the Trentino-Alto Adige region.