Terricciola Strawberry Festival
The festival dedicated to the Terricciola strawberry, blending flavor, music, and rural tradition in the heart of the Pisan Hills
About Strawberry Festival
A tradition that smells of spring
The Terricciola Strawberry Festival is one of the most anticipated spring events in Tuscany and one of the most deeply rooted festivals in the Pisa area. First organized in 1982, it draws thousands of visitors every year to the small town of Terricciola, in the province of Pisa, all eager to taste the famous strawberries grown on the gentle Pisan Hills in the heart of the Valdera valley.
The event is held in the Giardino Comunale on Via Roma, in the village center, and spans two weekends in May. It is an authentic village festival, built on the volunteer work of local associations and capable of transforming the historic center into a journey of flavors, colors, and music.
The queen of the festival: the Terricciola strawberry
The absolute star is, of course, the Terricciola strawberry, a fruit that symbolizes careful, high-quality agriculture. At the food stalls and the Farmer's Restaurant, you can sample traditional Tuscan dishes paired with local wines, as well as numerous strawberry-based specialties: from desserts and risottos to original themed cocktails. Tasting the fresh fruit remains the most beloved moment for visitors of all ages.
Music, shows, and fun for everyone
The festival is about more than just food. The program offers dance nights with DJ sets, roving performances, dance exhibitions, children's entertainment with clowns, giant bubbles, and street bands, as well as cabaret and family-friendly entertainment. An antiques and crafts market winds through the village streets, completing the festive atmosphere of the event.
A celebration of the Terricciola community
The Strawberry Festival is organized by a Promotional Committee that brings together the town's main associations, including the ProLoco of Terricciola, the Premiata Filarmonica Monterosso, and local sports and recreational clubs. More than just a simple food festival, the event represents a moment of identity for the community, showcasing the village and its products while kicking off Terricciola's long summer season of events.
Why visit
- Taste the Terricciola strawberry and traditional Tuscan rustic cuisine
- Discover an authentic village in the Pisan Hills of the Valdera
- Experience a village festival with music, shows, and markets
- Spend a day with the family with free admission
Strawberry Festival — edition 2026
The 42nd edition of the Terricciola Strawberry Festival was held on the weekends of May 9-10 and 16-17, 2026, confirming the now-consolidated two-weekend format. The Giardino Comunale on Via Roma hosted food stalls, the Farmer's Restaurant, the antiques and crafts market, and numerous shows.
The edition opened with the Saturday farmer's dinner and musical entertainment, continuing on Sunday with a farmer's lunch, children's shows (giant bubbles, clowns, street bands), and family entertainment. The second weekend featured dance performances, themed shows, and dance evenings, crowning a community festival with free admission.
Programme Strawberry Festival 2026
First weekend
- Saturday, May 9: Farmer's dinner and musical evening with DJ set (70s-90s vinyl)
- Sunday, May 10: Farmer's lunch, giant bubble shows, clowns, street bands, karaoke, and children's entertainment
Second weekend
- Saturday, May 16: Farmer's dinner and "The Original Terricciola's Party" dance night
- Sunday, May 17: Farmer's lunch, samba shows, dance performances, and grand finale
Throughout the duration: food stalls with strawberry-based dishes, Terricciola strawberry tastings, themed cocktails, Farmer's Restaurant, and antiques and crafts market.
Highlights Strawberry Festival 2026
- Tasting of the famous Terricciola strawberry
- Farmer's Restaurant with traditional Tuscan cuisine and local wine
- Dance nights with DJ sets and roving shows
- Entertainment and workshops for children and families
- Antiques and crafts market
Prices Strawberry Festival 2026
Practical information — Strawberry Festival
How to get there
By car: Terricciola can be reached via the SGC FI-PI-LI (Ponsacco exit) or the road to Pontedera, continuing towards Valdera. Parking is available near the center.
By train: The nearest station is Pontedera-Casciana Terme, on the Florence-Pisa line; from there, continue by bus or car towards Terricciola.
Admission and hours
Free admission to the Giardino Comunale. Stalls generally open on Saturday from late afternoon and on Sunday from the morning; the Farmer's Restaurant is open in the evening and also for lunch on Sundays.
Contacts
Official website: fragoladiterricciola.it — Email: [email protected] — Social: Festival della Fragola on Facebook and Instagram.
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Where does it take place — Strawberry Festival
Giardino Comunale (Giardini Pubblici), Via Roma
Via Roma, 56030 Terricciola