The grand All Souls' Day market in the smallest town in South Tyrol
The Sealamorkt—known in Italian as the Mercato delle Anime and in German as the Allerseelenmarkt—is one of the most distinctive events in South Tyrol. It is held every year on November 2nd, All Souls' Day, in Glorenza (Glurns), located in the heart of the Vinschgau Valley in the province of Bolzano. Here, on the Day of the Souls, the commemoration is far from melancholic; instead, it is a vibrant folk festival, a time for meeting and exchange that brings the smallest city in South Tyrol to life.
The origins of the event date back to the 14th century, when Glorenza was granted the right to hold a market. Thanks to its strategic location near the Swiss border, the small walled city became one of the most important commercial hubs of the Middle Ages. During this era, farmers would descend into the valley to sell surplus livestock, trade grain, fruit, and vegetables, and stock up for the winter. From that long history, today's Sealamorkt was born, now considered one of the largest and oldest fairs in the entire Alpine region.
The selection is as diverse as the crowd that fills the alleys and arcades of Glorenza. Along the stalls, you will find typical South Tyrolean products—speck, cured meats, mountain cheeses, grappa, wine, sweets, and organic produce from valley farms—alongside winter clothing, leather goods, and local handicrafts. The traditional livestock market is a highlight, with sheep, goats, and other animals serving as a reminder of the ancient agricultural trade that forms the basis of this fair. The air is filled with the scent of roasted chestnuts and mulled wine, while traditional music provides the soundtrack to the day.
The setting for the Sealamorkt is a true gem: Glorenza is famous for its perfectly preserved medieval walls, arcades, and atmosphere of a bygone era. Known as the smallest city in South Tyrol, it fills with visitors and merchants from Italy, neighboring Switzerland, and Austria on this day, making it one of the most popular autumn events in the Vinschgau region. The market is organized by Glurns Marketing in collaboration with the Municipality of Glorenza.
The 2026 Sealamorkt will take place on Monday, November 2nd, in Glorenza (Glurns), on All Souls' Day. As per centuries-old tradition, the market will occupy the squares, alleys, and arcades of the historic center from early morning until the afternoon, with approximate hours from 7:30 AM to 4:30 PM.
This year, the selection will again range from typical South Tyrolean products (speck, cheeses, grappa, wine, sweets, organic goods) to winter clothing, leather goods, and local handicrafts. The characteristic livestock market will also be present, with sheep and goats recalling the agricultural origins of the fair. Roasted chestnuts, mulled wine, and traditional music will complete the atmosphere. Admission to the market is free.
The Sealamorkt is held every year on November 2nd (All Souls' Day). If November 2nd falls on a Sunday, the market is moved to November 3rd. Approximate hours: 7:30 AM - 4:30 PM.
Historic center of Glorenza (Glurns), Vinschgau Valley, Province of Bolzano. Piazza Municipio 1, 39020 Glorenza.
Glorenza can be reached by car via the Vinschgau Valley (SS40 / SS41). By train, the nearest station is Mals on the Merano-Mals line, followed by a bus or taxi to Glorenza. On market days, arriving early is recommended to secure parking.
Glurns Marketing — tel. +39 0473 831288, email [email protected]. Municipality of Glorenza — tel. +39 0473 831209.
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Centro storico di Glorenza
Piazza Municipio 1, 39020 Glorenza/Glurns