HappyCheese

HappyCheese: The taste of the mountains in San Martino di Castrozza

HappyCheese is the most delicious mountain aperitif of the winter, now a staple of the snow-food scene in the Dolomites. It takes place in San Martino di Castrozza, in the municipality of Primiero San Martino di Castrozza (Trento), and is promoted by the Strada dei Formaggi delle Dolomiti in collaboration with the local tourist board. The formula is simple and successful: the finest locally sourced cheeses from the Caseificio di Primiero are reimagined by chefs into delightful cicchetti and paired with Trentino wines, Trentodoc sparkling wines, and craft beers, all while gazing at the jagged peaks of the Pale di San Martino.

Mountain cheeses, wines, and bubbles

The true stars are the authentic cheeses from the Caseificio di Primiero, from Tosèla to Fontal, presented in gourmet versions and accompanied by a selection of Trentino labels—in the San Martino di Castrozza edition, wines from the Cantina Gottardi—alongside Trentodoc sparkling wines and local craft beers. Typical products like Trentino apples are also featured, creating a tasting board that tells the story of the gastronomic identity of the Fiemme, Fassa, and Primiero valleys.

An aperitif with a view of the Dolomites

What makes HappyCheese special is the setting: tastings are held in high-altitude mountain huts, on ski slopes, and on panoramic terraces, often at sunset when the light illuminates the Pale di San Martino. At several stops, the aperitif is accompanied by live music from the Dolomiti Ski Jazz festival, creating a perfect blend of flavors and sounds that enhances the Dolomite après-ski experience.

Part of the Strada dei Formaggi delle Dolomiti

HappyCheese is part of a circuit involving the Fiemme, Fassa, and Primiero valleys along the Strada dei Formaggi delle Dolomiti, with events held throughout the winter season. In San Martino di Castrozza, the event is hosted at Lo Sky Cafè, a meeting point for mountain lovers and food enthusiasts within the Dolomiti Superski area.

• Where: Lo Sky Cafè, San Martino di Castrozza (Municipality of Primiero San Martino di Castrozza)
• What: Aperitif featuring Caseificio di Primiero cheeses, Trentino wines, and Trentodoc
• Setting: Dolomites, Pale di San Martino, Dolomiti Superski area
• Promoter: Strada dei Formaggi delle Dolomiti and ApT San Martino di Castrozza

A perfect opportunity to combine a day on the snow with an authentic culinary experience in the heart of Trentino-Alto Adige.