Granfondo Bra Bra Fenix — Langhe Monferrato Roero
The granfondo cycling race through the hills of Langhe, Monferrato, and Roero, starting from Pollenzo.
About Granfondo Bra Bra Fenix
The queen of Piedmontese hill cycling
The Granfondo Bra Bra Fenix — Langhe Monferrato Roero is one of the most prestigious cycling events in northwest Italy. Organized by A.S.D. Gran Fondo Bra Bra, it is based in Pollenzo, the elegant village within the municipality of Bra, in the province of Cuneo, in the heart of Piedmont. For over thirty years, the race has taken amateur cyclists along the hilly roads of three world-famous territories: the Langhe, Monferrato, and Roero, wine-growing landscapes recognized as a UNESCO World Heritage site.
A two-day cycling festival
The event takes place over an entire weekend. Saturday is dedicated to the Bra Bra Gravel Experience, a cycle-touring ride on gravel roads with two available routes (approximately 50 and 70 km), designed for those who love off-road adventure and want to discover the area at a leisurely pace, complete with tastings and social moments. Sunday is the day for the main races, with the start set for 9:00 AM from the central square of Pollenzo.
Sunday's routes
Amateur cyclists can choose between different distances, tailored to everyone's fitness and ambitions:
- Granfondo: the long route, around 125 km with approximately 2,375 meters of elevation gain, reserved for the most trained athletes;
- Mediofondo: the intermediate route, around 104 km with approximately 1,900 meters of elevation gain;
- a shorter variant for those who want to experience the atmosphere of the granfondo without tackling the most demanding climbs.
On Sunday morning, the Bra Bra Running Fun also kicks off from Piazza Pollenzo, featuring a run and walk open to everyone, to involve those who don't cycle.
Guests, race packs, and atmosphere
Over the years, the event has hosted numerous stars of international cycling. All registered participants receive a rich race pack with a cycling jersey and other gadgets, as well as a finisher's medal at the finish line. Pollenzo transforms into a large event village, with refreshments, exhibitors, and festivities that enliven the village for the entire weekend.
Between sport and gastronomy
The Granfondo Bra Bra is much more than a race: it is an opportunity to discover an extraordinary corner of Piedmont. Bra is the home of the Slow Food movement, and Pollenzo hosts the University of Gastronomic Sciences; surrounding it are the vineyards of Roero, Barolo, and Barbaresco. Cycling through these hills means immersing yourself in a landscape where cycling, wine, and great food have always coexisted.
Granfondo Bra Bra Fenix — edition 2026
33rd edition — May 16-17, 2026
The 2026 edition of the Granfondo Bra Bra Fenix enlivened Pollenzo for an entire weekend. On Saturday, May 16, the Gravel Experience offered two gravel road tracks (approx. 50 and 70 km) with tastings along the route. On Sunday, May 17, starting at 9:00 AM, the two main races were held: the Granfondo of approximately 125 km and 2,375 meters of elevation gain, and the Mediofondo of approximately 104 km and 1,900 meters of elevation gain.
Among the announced guests were the former Swiss Olympic champion Pascal Richard and the former professional Adrie van der Poel, father of champion Mathieu. Simultaneously, from Piazza Pollenzo, the Bra Bra Running Fun took place with a run and walk. All participants received a race pack and a finisher's medal.
Programme Granfondo Bra Bra Fenix 2026
Saturday, May 16: Bra Bra Gravel Experience, a cycle-touring ride on gravel roads with two routes (approx. 50 km and 70 km) and tastings along the way. Late registration opening in Pollenzo from 9:00 AM to 7:00 PM.
Sunday, May 17: Gathering in Pollenzo, start at 9:00 AM for the road races — Granfondo (~125 km, ~2,375 m elevation gain) and Mediofondo (~104 km, ~1,900 m elevation gain). In the morning, from Piazza Pollenzo, Bra Bra Running Fun (run and walk).
Highlights Granfondo Bra Bra Fenix 2026
- 33rd edition with start and finish in Pollenzo
- Routes through the UNESCO-listed Langhe, Monferrato, and Roero
- Special guests: Pascal Richard and Adrie van der Poel
- Saturday Gravel Experience on gravel roads
- Race pack with cycling jersey and finisher's medal
Prices Granfondo Bra Bra Fenix 2026
Practical information — Granfondo Bra Bra Fenix
How to get there
Pollenzo is a village in the municipality of Bra (CN), about 50 km south of Turin. By car, it can be reached via the A6 Turin-Savona motorway (Marene exit) or the A33 Asti-Cuneo motorway. By train, the reference station is Bra, on the Turin-Savona line, just a few kilometers from the race center.
Registration
Registration is done online via the official website brabra.org and the ENDU platform. Fees vary based on the registration date, starting from approximately €50 in the months preceding the event up to €65-70 closer to the date. Gold and Silver formulas are available with priority starting grids. Late registration is possible in Pollenzo during the event days.
Tips
The number of race bibs is limited (approximately 2,500): it is advisable to register in advance. A helmet is mandatory, and road bikes must be in good order for the Sunday road races.
Festival-goer photos
No photos yet. Share yours!
Share your photos
5 photos max, 5 MB per photo (JPG, PNG, WebP)
Noticed an error or missing information?
Help us keep this listing up to date. Every proposal is verified by our team before publication.
Festival-goer reviews
No rating yet — be the first!
No comments yet. Be the first!
Were you there?
Share your experience with the community.
Where does it take place — Granfondo Bra Bra Fenix
Pollenzo (frazione di Bra)
Piazza Caduti per la Libertà 20, 12042 Bra