Car Fair
Edition 2026 Music Gastronomy Local produce

Car Fair

The premier used car exhibition in Southern Italy, held in San Michele Salentino

San Michele Salentino — Brindisi (074) Since 2017
Dates 29 May — 07 Jun 2026
Location San Michele Salentino (074)
Prices Free
Status Finished

About Car Fair

The Car Fair in San Michele Salentino, in the province of Brindisi, is the largest used car showroom in Southern Italy. Every year, between late May and early June, the Borgo Ajeni area transforms into an open-air showcase featuring over 1,000 multi-brand vehicles across 23,000 square meters. Organized by the GestAuto Group in partnership with the local municipality and the Pro Loco, the event combines automotive displays with music, DJ sets, local flavors, and family entertainment, all with free admission.

The premier used car showroom in Salento

The Car Fair is the annual event that revs up the engines in San Michele Salentino, a small town in the province of Brindisi, Puglia. Regarded as the largest used car exhibition in Southern Italy, the event turns the Borgo Ajeni area, located in the town's industrial zone, into an open-air showcase spanning approximately 23,000 square meters, featuring over 1,000 multi-brand vehicles.

A consortium of dealerships

The fair was born from the initiative of the GestAuto Group, a consortium bringing together six local dealerships: Apruzzi Auto, Auto 2C, Auto A., Auto Pro, Balsamo Auto, and Prete Auto. The event is organized in collaboration with the Municipality of San Michele Salentino and the Pro Loco. The exhibition is categorized by vehicle type and price range, guiding visitors through luxury cars, SUVs, sports cars, city cars, and versatile models, all priced to suit every need.

More than just motors: flavors and entertainment

The Car Fair is much more than an automotive market; it is an event designed for enthusiasts and families alike. The calendar is enriched each year with side events, featuring music and DJ sets by Ciccio Riccio, as well as entertainment for younger visitors. There is also a strong focus on local gastronomy: past editions have offered tastings of traditional products such as lu gnummariedd, a specialty promoted by the San Michele Salentino Butchers' Association, and the almond-stuffed fig, creating a perfect blend of motors, flavors, and Salento traditions.

A regional landmark

With ten consecutive days of operation and free admission, the Car Fair has become a staple of the Puglian spring calendar, attracting visitors from across the province of Brindisi and neighboring areas. It is an event that seamlessly merges commercial interests with a festive atmosphere, making San Michele Salentino the used car capital of Southern Italy for a few days each year.

Car Fair — edition 2026

The 10th edition of the Car Fair took place in San Michele Salentino from May 29 to June 7, 2026, at Borgo Ajeni. Ten days of exhibition featuring over 1,000 multi-brand used cars across 23,000 square meters, organized by the GestAuto Group with the Municipality and Pro Loco, including music, DJ sets, and family entertainment. Free admission.

The tenth edition

The 2026 Car Fair celebrated the milestone of its tenth edition with ten days of opening, from May 29 to June 7, in the Borgo Ajeni area of San Michele Salentino. The inauguration, featuring an open party, was held on Friday, May 29. The format that made the event famous was confirmed: over 1,000 multi-brand vehicles spread across 23,000 square meters, with the involvement of the six dealerships of the GestAuto Group.

For this edition as well, the program combined the exhibition with a rich calendar of side events, featuring music and DJ sets by Ciccio Riccio and events designed for families and young people. The opening hours, every day including holidays, were 8:30 AM – 1:00 PM and 3:00 PM – 8:30 PM, with free admission.

Programme Car Fair 2026

  • Friday, May 29: Opening of the 10th edition with an open party
  • May 29 - June 7: Exhibition of over 1,000 multi-brand used cars at Borgo Ajeni
  • Daily hours: 8:30 AM – 1:00 PM and 3:00 PM – 8:30 PM
  • Music and DJ sets by Ciccio Riccio
  • Activities and entertainment for families and young people

Highlights Car Fair 2026

  • Tenth edition of the event
  • Over 1,000 multi-brand vehicles on 23,000 sqm
  • Six GestAuto Group dealerships gathered in one location
  • DJ sets by Ciccio Riccio and entertainment
  • Free admission

Prices Car Fair 2026

Free admission. Online registration available on the official website to skip the queue.

Practical information — Car Fair

Location

Borgo Ajeni, industrial zone (P.I.P.) of San Michele Salentino (BR), Puglia.

Opening Hours

Open daily, including holidays: mornings 8:30 AM – 1:00 PM, afternoons 3:00 PM – 8:30 PM.

Admission

Free. Online registration is available on the official website to skip the queue.

How to get there

By car: San Michele Salentino can be reached via the SS7 highway and provincial roads connecting Brindisi, Francavilla Fontana, and Ostuni. By train: the nearest stations are Oria and Francavilla Fontana, followed by a short drive or local transport. Nearest airport: Brindisi-Salento.

Festival-goer photos

No photos yet. Share yours!

Share your photos

5 photos max, 5 MB per photo (JPG, PNG, WebP)

Noticed an error or missing information?

Help us keep this listing up to date. Every proposal is verified by our team before publication.

Festival-goer reviews

No rating yet — be the first!

No comments yet. Be the first!

Were you there?

Share your experience with the community.

Where does it take place — Car Fair

Borgo Ajeni (zona P.I.P.)

Borgo Ajeni, zona P.I.P., 72018 San Michele Salentino

Contact Car Fair

Car Fair in brief

Music Gastronomy Local produce Folk traditions Family Playful Outdoor Free Multidisciplinary Brindisi

History of Car Fair