Rollin' Cows
The biker rally featuring beer, street food, and American motorcycles in the heart of the Langhe
About Rollin' Cows
Rollin' Cows: The Langhe Biker Rally
Rollin' Cows is the motorcycle rally that brings Neive to life—a charming village in the Cuneo province, nestled in the heart of the Piedmontese Langhe—at the end of summer. Established in 2023, the event has quickly become one of the most relaxed and welcoming biker gatherings in the region, staying true to its motto: "the easiest rider biker party in Langhe" and "all bikers are welcome".
Three days of celebration for bikers and beyond
The event takes place at the Neive Club House (the former Banana nightclub, formerly Pepedoro), a spacious venue hosting stands, a stage, and a camping area. The program revolves around the beer festival and street food, featuring around 40 stalls dedicated to food and drinks. Of course, there is no shortage of classic biker attractions: displays of American motorcycles and cars, a chopper village showcasing the most spectacular custom builds, slow-riding competitions, and skill tests on two wheels.
Music, shows, and atmosphere
Evenings are filled with live music, DJ sets, and concerts, while the area comes alive with performances and entertainment that keep the energy high until late at night. It is a festival designed for motor enthusiasts, but open to anyone looking to spend a unique weekend surrounded by the Langhe landscape, great beer, and good company.
A rally in the land of wine
Neive, listed among the Most Beautiful Villages in Italy and surrounded by the Barbaresco vineyards, provides the ideal backdrop for an event that blends biker culture with local excellence. The organization is managed by the Hells Angels MC Cuneo, which attracts hundreds of motorcyclists from all over Piedmont and beyond every year.
Free entry and camping
One of the hallmarks of Rollin' Cows is its accessibility: admission is free and camping is free, allowing everyone to enjoy the rally without time constraints and stay on-site.
Rollin' Cows — edition 2026
Rollin' Cows 2026
The biker rally returns to Neive, in the Cuneo Langhe, from Friday, August 28th to Sunday, August 30th, 2026, at the Club House (ex-Banana). The dates have been confirmed by the organizers, Hells Angels MC Cuneo.
For 2026, the rally's signature elements are once again announced: beer festival and street food with around forty stalls, an exhibition of American motorcycles and cars, a chopper village, skill competitions, and live music in the evenings. Free entry and free camping.
The detailed program with bands, DJ sets, and attraction times will be announced by the organizers in the weeks leading up to the event.
Programme Rollin' Cows 2026
The confirmed format for 2026 includes three days of rally with a beer festival, street food, exhibitions of American motorcycles and cars, a chopper village, slow-riding and skill competitions, as well as live music and DJ sets in the evenings.
- Friday, August 28th — Opening at 6:00 PM, beer festival and street food
- Saturday, August 29th — Main day with exhibitions, biker attractions, and evening concerts
- Sunday, August 30th — Rally continues, closing at 8:00 PM
The detailed program with band and artist names will be published by the organizers in the weeks leading up to the event.
Highlights Rollin' Cows 2026
- Beer festival and street food with about 40 stalls
- Exhibition of American motorcycles and cars and chopper village
- Slow-riding competitions and skill tests
- Live music, concerts, and DJ sets
- Free entry and camping
Prices Rollin' Cows 2026
Practical information — Rollin' Cows
Getting there
Neive is located in the province of Cuneo, in the heart of the Langhe. By car, it can be reached via the A33 Asti-Cuneo motorway (Castagnito or Alba exit) or via the provincial road from Alba. The Neive train station is served by the Alessandria-Cavallermaggiore line.
Venue
The event is held at the Neive Club House, the former Banana nightclub.
Entry and camping
Free entry. Free camping available on-site. Opens Friday at 6:00 PM, closes Sunday at 8:00 PM.
Contacts
Phone: +39 338 5866969. Email: [email protected].
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Where does it take place — Rollin' Cows
Club House di Neive (ex Banana)