Charity walk for Emergency, farm-to-table lunch, and Friciò festival in the Monferrato hills
Naturalmente a Cuccaro is one of the most beloved events in the village of Cuccaro, a hilly hamlet within the municipality of Lu e Cuccaro Monferrato, in the province of Alessandria, in the heart of the Piedmontese Lower Monferrato. Born from the collaboration between the Pro Loco Cuccarese and local volunteers, the event combines three core themes over a spring weekend: connection with nature, social commitment, and the rediscovery of local gastronomy.
The heart of the festival is the scenic charity walk for Emergency: a ten-kilometer route winding through the vineyards and hazelnut groves of the Monferrato hills, a landscape recognized as a UNESCO World Heritage site. Open to everyone, with trails of varying lengths, the walk allows participants to discover breathtaking views of the Alessandria countryside while contributing to a charitable fundraiser.
Food is the absolute star of the show. At noon, a farm-to-table lunch featuring local products is served in the Pro Loco courtyard. In the afternoon, the festivities continue with the Friciò festival, showcasing the traditional fried specialty of Cuccaro, accompanied by farinata and other local delicacies. Evenings are dedicated to conviviality, with dinners featuring Piedmontese classics like agnolotti and mixed boiled meats, accompanied by dance music.
Throughout the weekend, the streets of the historic center are filled with market stalls, street artists, circus performances, and roving musicians. There is no shortage of street games for all ages and entertainment for children, including face painting by volunteers. To wrap up the day, an aperitif with a DJ set transforms the square into a lively gathering spot for the entire community.
More than just a food festival, Naturalmente a Cuccaro is an opportunity to experience the hospitality of a Monferrato village and support a charitable cause. The event takes place rain or shine and is entirely managed by local volunteers, a testament to a community that makes solidarity and tradition its most authentic values.
The event was held on Saturday, April 18th, and Sunday, April 19th, 2026, confirmed by the Municipality of Lu e Cuccaro Monferrato. The weekend followed the traditional structure of the event: the scenic charity walk for Emergency through the vineyards and hazelnut groves of the Monferrato, the farm-to-table lunch in the Pro Loco courtyard, street games and afternoon entertainment, the Friciò festival with local products, and an aperitif with a DJ to close the day.
Market stalls, street artists, and roving music filled the streets of the historic center, creating a popular festive atmosphere open to families and visitors.
The evenings featured convivial dinners with Piedmontese dishes and dance music at the Pro Loco headquarters. The detailed schedule for the edition is published annually by the Pro Loco Cuccarese on the official channels of the Municipality and the association.
Cuccaro Monferrato can be reached by car from the Alessandria Ovest (A26) or Felizzano (A21) motorway exits, continuing along the hilly roads of the Monferrato. The nearest train station is in Alessandria, from where you can continue by car or local bus.
The event typically takes place in spring, over two days (Saturday and Sunday). The 2026 edition was held on Saturday, April 18th, and Sunday, April 19th.
Organized by Pro Loco Cuccarese APS, Via Roma 82, Cuccaro Monferrato. Contact: [email protected]. Registration for the Emergency walk takes place on-site, with proceeds donated to charity.
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Cuccaro Monferrato - sede Pro Loco e centro storico
Via Roma 82, 15040 Lu e Cuccaro Monferrato