The Green and Agriculture Fair of Casale Monferrato
Monferrato Green Farm is one of Piedmont's premier events for those who love nature, agriculture, and the outdoors. It takes place in Casale Monferrato, the leading city of the Casalese Monferrato area in the province of Alessandria, at the Riccardo Coppo Exhibition Centre on Via Martiri di Nassiria. Established in 2023, the fair has grown rapidly, earning the status of National Fair and becoming a permanent fixture in the Piedmont Region's official calendar of national events.
The vision driving the event is clear: to reinvent the classic flower and agricultural market model with a focus on ecological transition. It is not just about display and sales, but also about education, sustainability, and local culture.
The fair is divided into several sectors, spanning from the plant and animal worlds to technology and wellness:
Beyond the stands, Monferrato Green Farm offers a rich program of conferences, seminars, and workshops on agricultural and environmental topics, ranging from viticulture to climate change, and from urban green care to local biodiversity. For children, there is an educational farm, a kids' area with games and face painting, electric mini-motorbikes, and pony rides. A visit that combines green shopping, fine dining, and learning in one of the most evocative areas of Piedmont, a land of wines and UNESCO-listed rolling hills.
The 2026 edition of Monferrato Green Farm, the fourth since the event's inception, confirms the formula that has made the fair a nationally significant appointment: agriculture, gardening, animal husbandry, and food and wine reimagined through the lens of ecological transition. Once again this year, the Riccardo Coppo Exhibition Centre in Casale Monferrato will welcome exhibitors, producers, and visitors for an entirely green weekend.
The detailed program for the 2026 edition (conferences, seminars, workshops, guests, and food and wine events) will be announced by the organizers in the weeks leading up to the event, as is customary.
The exhibition areas dedicated to nurseries, animals, and agricultural machinery, the food and wine hall with a restaurant and craft brewery, and the program of conferences and workshops on ecological transition.
Polo Fieristico Riccardo Coppo, Via Martiri di Nassiria 9, 15033 Casale Monferrato (AL).
The first weekend of October. The 2026 edition is scheduled from Friday, October 2nd to Sunday, October 4th, 2026.
Friday from 5:00 PM to 9:00 PM; Saturday and Sunday from 10:00 AM to 9:00 PM.
Admission to the fair is free.
Casale Monferrato is accessible by car via the A26 motorway (Casale Sud/Nord exit) and has a railway station. Ample parking is available at the Exhibition Centre.
Phone +39 335 7404114 — email [email protected].
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Polo Fieristico Riccardo Coppo
Via Martiri di Nassiria 9, 15033 Casale Monferrato