Vietri between Art and Taste: the Amalfi Coast in a tasting journey
Divina Food Experience — Vietri between Art and Taste is the event that, on a single evening in May, lines up the best of coastal food and wine along Corso Umberto I in Vietri sul Mare, a town in the province of Salerno that marks the gateway to the Amalfi Coast in Campania. The format is simple and that is why it works: you purchase a tasting package, receive a ceramic glass, and start walking. The rest is done by the alleys, stairways, and workshops of the village, which for one night become the dining room of a one-kilometer-long restaurant.
The heart of the evening is the over forty stations set up along the main street: restaurants, trattorias, pizzerias, pastry shops, farms, and historic workshops of the coast prepare dishes inspired by Mediterranean tradition. Among the specialties featured in the event's menus are the PGI Amalfi Coast lemon, Cetara anchovies, Agerola fiordilatte, scialatielli pasta, Tramonti pizza, Praiano squid and potatoes, Minori ndunderi, as well as Neapolitan street food and traditional Campanian desserts.
Alongside the food runs the wine route, featuring over ten wineries and distilleries from Campania and guided tastings led by professional sommeliers. It is an opportunity to understand, glass in hand, what it means to practice heroic viticulture on terraces overlooking the sea: native grapes like Falanghina, Biancolella, Ginestra, Piedirosso, and Tintore tell the story of a unique agricultural landscape, protected by the Costa d'Amalfi denomination.
Vietri sul Mare is, first and foremost, the city of ceramics. The event puts this at the center: during the evening, master potters work at the wheel in front of the public, decorators hand-paint traditional motifs — the donkey, the rooster, the Mediterranean geometries of blue, yellow, and green — and the historic center's workshops stay open until late at night, turning the village into a widespread gallery. Those who purchase the Coastal Package online receive a complimentary handmade ceramic mug crafted by CNA potters: a souvenir that replaces the disposable glass and remains as a functional object.
The fourth soul of the event is cultural: street artists, jugglers, and street magicians animate the small squares, while live jazz music accompanies the stroll through the key points of the route. In the late afternoon, before the tasting areas open, two discussion panels are held dedicated to experiential tourism, sustainability, and the future of coastal villages, featuring administrators, artisans, and industry operators.
The event is promoted by the Pro Loco of Vietri sul Mare together with Erre Erre Eventi and Protocollo Costantino, with the patronage of the Campania Region, the Municipality of Vietri sul Mare, the Province of Salerno, the Salerno Chamber of Commerce, the CNA of Salerno, and the Vietri Restaurateurs Association. The first edition took place in 2025 and has already attracted numerous Italian and foreign visitors, making it one of the most anticipated food and wine events of the Salernitan spring.
Because it is one of the few ways to experience the Amalfi Coast outside of peak season, with the village illuminated, shops open, and producers ready to share their stories. And because it combines in a single evening the three identities of Vietri: the sea, the table, and ceramics.
The 2nd edition of Divina Food Experience — Vietri between Art and Taste was held on Monday, May 18, 2026, in the historic center of Vietri sul Mare, in the province of Salerno. From 6:00 PM to midnight, the village transformed into a widespread path of food, wine, crafts, and entertainment, with tasting stations along Corso Umberto I opening at 7:30 PM.
The 2026 edition strengthened the bond with Vietri ceramics: potters working live along the route, shops open until late at night, and a widespread gallery in the historic center. Those who purchased the Coastal Package online received a complimentary handmade ceramic mug crafted by CNA potters, replacing the disposable glass.
In the late afternoon, two panels were held dedicated to experiential tourism, accessibility, and the future of coastal villages, with the participation of local and regional administrators, artisans, and tourism operators. The event was organized by the Pro Loco of Vietri sul Mare with Erre Erre Eventi and Protocollo Costantino, with the patronage of the Campania Region, the Municipality of Vietri sul Mare, the Province of Salerno, the Chamber of Commerce, and the CNA of Salerno.
Monday, May 18, 2026 — Vietri sul Mare, historic center and Corso Umberto I
Access to the village is free, while tastings are purchased through dedicated packages on the official website divinafoodexperience.it and the postoriservato.it platform. Purchasing online in advance is strongly recommended: the Coastal Package booked online includes the handmade ceramic mug. Tastings along Corso Umberto I take place in the evening, roughly from 7:30 PM to midnight.
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Centro storico di Vietri sul Mare — Corso Umberto I
Corso Umberto I, 84019 Vietri sul Mare