A widespread festival transforming art into environmental awareness, centered at the Castle of Roddi
The Sustainability Expo is a widespread festival promoted by the youth association Wild Life Protection ETS, founded in Roddi in 2022 by a group of under-30s committed to environmental issues. Launched in 2023, it has quickly become a benchmark for dialogue on sustainability in Alba, the Langhe, and the Roero, expanding to involve over a dozen municipalities across Piedmont and the Aosta Valley. The Municipality of Roddi, a small village in the province of Cuneo, is its symbolic heart: it is here, in the evocative Castle overlooking the UNESCO-listed hills, that the event finds its home.
What sets the Expo apart is its choice to use art to discuss climate and the environment. Recent editions have transformed the Castle of Roddi into an immersive exhibition space, where video animations, installations, and original soundtracks guide visitors on an emotional journey: from the fear associated with climate change, through awareness, to a concrete call to action. It is a language capable of speaking to both school students and adult audiences, without rhetoric.
The festival is traditionally organized into several thematic areas that weave together education, exhibitions, conferences, and live events:
Among the Expo's traditions is the awarding of local municipalities that have distinguished themselves for their sustainable best practices: a way to value the concrete commitment of local administrations and create a virtuous network that starts from the Langhe and Roero and extends throughout Piedmont and the Aosta Valley. Visiting the Sustainability Expo means discovering how a small village in the province of Cuneo can become a laboratory of ideas for the future of the planet.
The fourth edition of the Sustainability Expo found its visual heart in the immersive exhibition "Just Open Your Eyes", set up at the Castle of Roddi from April 18 to May 24, 2026, with a public inauguration on Friday, April 17 at 9:00 PM. An experience designed to encourage visitors to "open their eyes" to the environmental challenges of the present.
At the center of the journey is the work "Lilith" by the artist from Alba, Valerio Berruti: a video animation portraying a child unable to sleep, surrounded by invisible threats representing environmental crises, from drought to retreating glaciers. The work was projected every evening onto the facade of the Castle, transforming it into a narrative surface visible from a distance. The original music is composed by Rodrigo D'Erasmo.
The journey, accompanied by the soundtrack, led from environmental anguish to a "forest" of data, projects, and viable solutions.
The Castle of Roddi is located at Via Carlo Alberto 2, in the center of the village, just a few kilometers from Alba. By car, it can be reached via the A33 Asti-Cuneo motorway (Alba exit) or the A6 Turin-Savona motorway. The most convenient train station is Alba, which is connected to Turin.
The exhibition at the Castle has free admission; opening hours are usually concentrated on weekends and public holidays. Conferences, talks, and widespread events follow a dedicated schedule published on the official website.
Roddi is an excellent base for exploring the Langhe: combine your visit to the festival with a walk through the vineyards and a food and wine stop in the surroundings of Alba.
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Castello di Roddi
Via Carlo Alberto 2, 12060 Roddi