Piedmont Regional Market

A journey through the flavors of Piedmont on Lake Maggiore

The Piedmont Regional Market is one of the most anticipated food and wine events of the spring in Cannobio, an elegant lakeside village in the Province of Verbano-Cusio-Ossola (VB), at the northern tip of Lake Maggiore. For an entire weekend, the stunning lakefront and Piazza Vittorio Emanuele III transform into a sprawling showcase of Piedmont's excellence, filled with the aroma of aged cheeses and the vibrant colors of stalls overlooking the water.

A traveling fair of regional excellence

This traveling fair tours the squares of Piedmont and Lake Maggiore all year round with a clear goal: to promote the region, its local products, and its territory through excellent artisanal companies that safeguard tradition and passion. In Cannobio, the event has become a welcome tradition for both residents and the many tourists who flock to the Verbano Riviera in the spring.

What you will find at the stalls

The market is a precious opportunity to purchase delicacies that tell the gastronomic history of Piedmont:

• Exceptional cheeses, from the region's pastures and alpine meadows
• Cured meats and artisanal charcuterie specialties
• Traditional Piedmontese sweets
• Bread, focaccia, pizzas, and artisanal pasta
• Jams, honey, and mushrooms
• The renowned Piedmontese hazelnuts, a symbol of regional confectionery

Many of these products are not easily found in regular shops: the market thus becomes an opportunity to learn about and taste them directly from the producers.

Setting and atmosphere

The strength of the event lies in its setting: the Cannobio lakefront is one of the most fascinating on all of Lake Maggiore, with its colorful buildings, porticoes, and mountain views. Strolling among the stalls with the lake in the background makes the experience more than just a shopping trip: it is a small feast for the senses, perfect to combine with a spring day trip in the Verbano-Cusio-Ossola area.