The great pink night of the Riviera Marchigiana, with free concerts, markets, and shows along the seafront.
La Notte + Rosa della Riviera Marchigiana is the flagship summer event of Porto Sant'Elpidio, a seaside town in the Province of Fermo on the Adriatic coast, in the heart of the Marche Riviera. Inspired by the famous Notte Rosa in Romagna, the event dresses the entire town in pink: shop windows, venues, streets, and the long seafront are illuminated in vibrant shades, creating a festive evening that involves residents, tourists, and visitors from all over the Marche region.
Music is the heart of Notte + Rosa. Every year, nationally renowned artists perform on the main stage in Piazza Garibaldi, with strictly free concerts. Over the years, the festival has hosted well-known names in Italian pop music, capable of drawing thousands of spectators to the stage. Alongside the main concert, the programme extends throughout the city with DJ sets, bands, entertainment, and itinerant shows that continue until late at night.
In addition to concerts, Notte + Rosa offers a rich programme spread along the seafront and in the town centre: markets, food stalls, themed installations, shows for families, and entertainment for children. Shops and businesses stay open late and participate in the pink decoration of the city, creating a unique atmosphere that blends evening shopping, gastronomy, and entertainment.
Born just a few years ago, the event has quickly established itself as one of the most popular gatherings of the Marche summer, with editions attracting over a hundred thousand attendees and having a significant impact on local tourism and commerce. Organized by the Municipality of Porto Sant'Elpidio, La Notte + Rosa is now a symbol of summer on the Fermo Riviera and a perfect opportunity to discover one of the most vibrant seaside resorts in the Marche.
The 2026 edition of La Notte + Rosa della Riviera Marchigiana, the fourth in a row, is scheduled for August 8, 2026, in Porto Sant'Elpidio. The event was announced by Mayor Massimiliano Ciarpella, who confirmed the duo Benji & Fede as the main guests, expected on the Piazza Garibaldi stage.
For one entire night, the city will be dressed in pink: the centre and the entire seafront will host a rich and varied programme of free concerts, markets, and shows, transforming Porto Sant'Elpidio into a grand open-air stage on the Adriatic Sea.
The complete programme with times, secondary stages, and additional shows will be published by the Municipality of Porto Sant'Elpidio in the weeks preceding the event.
Porto Sant'Elpidio (FM) is reachable by car via the A14 motorway (Porto Sant'Elpidio exit) and by train on the Bologna-Lecce Adriatic line, just a short walk from the seafront. The event takes place between Piazza Garibaldi, the town centre, and the seafront.
Given the enormous turnout, the Municipality provides parking in peripheral areas and a free shuttle bus service connecting the outskirts of the city to the centre until late at night. It is advisable to consult the official programme for updated times and stops.
Admission to all concerts and shows is free.
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Piazza Garibaldi e lungomare