The artisan chocolate village in Piazza Lucia, Santa Maria di Castellabate
This edition has not been confirmed by the organiser to date. We recommend checking before going.
The Artisan Chocolate Fair, the Cilento stop of the traveling Choco Italia in Tour festival, brings the best of Italian artisanal confectionery to Santa Maria di Castellabate every autumn. The event is organized by the Associazione Italia Eventi with the patronage of the Municipality of Castellabate, in the province of Salerno, and takes place in Piazza Lucia, just a stone's throw from Villa Matarazzo and the seaside promenade.
For the occasion, the square is set up with a row of wooden huts that form a true chocolate village. The stands remain open continuously from 10 AM to midnight, and admission has always been free: you can stroll among the stalls, sample products, learn about the production methods, and buy directly from the makers without any rush or tickets.
The heart of the fair is the master artisan chocolatiers, who arrive from various Italian regions to show the public the entire cocoa supply chain, from the origins of the raw material to the creation of the most famous bars. Alongside the chocolate, there is space for traditional Italian confectionery specialties and various Campanian delicacies.
The chocolate factory is a major highlight—an educational space run by master chocolatiers from Perugia that traces the history of cocoa, its origins, and all the processing stages. Children can become chocolatiers for a day and create their own personalized chocolate bar. Past editions have also hosted intergenerational workshops for grandparents and grandchildren, puppet shows in the square, and guided tours for local school groups.
The fair was created with a clear goal by the municipal administration: to de-seasonalize tourism by bringing visitors in October, a month traditionally quieter than the summer peaks. The result is a weekend that combines taste, tradition, and culture, with positive impacts on local commerce and hospitality. The Artisan Chocolate Fair is now a permanent fixture in the Municipality's annual calendar, alongside events like the Sea Festival, Summer at the Castle, Ond'A Marina, and the Christmas markets in the village.
Castellabate is one of the most visited villages in Campania: the medieval historic center, perched above the sea, and the hamlet of Santa Maria, with its small port and beaches, are part of the Cilento, Vallo di Diano and Alburni National Park, a UNESCO World Heritage site. The general public discovered it thanks to the film Benvenuti al Sud, which was filmed in these very streets. Visiting the fair in October means combining a walk through the village, a lunch based on Cilento products, and a gourmet stop among the huts of Piazza Lucia.
It is an event truly suitable for everyone: families with children, thanks to the hands-on workshops; food and wine enthusiasts who want to discover small-scale artisan producers; and those looking for an idea for an off-season weekend in Campania, with the Cilento sea still in sight.
The Artisan Chocolate Fair is among the consolidated events of the 2026 calendar presented by the Municipality of Castellabate, along with the Sea Festival, Summer at the Castle, Ond'A Marina, and the Christmas markets. The venue remains Piazza Lucia, in Santa Maria di Castellabate, in the province of Salerno.
The exact dates of the October weekend have not yet been communicated by the organization. In 2026, the traveling Choco Italia in Tour festival has already visited other cities, but the Cilento stop does not yet have an official schedule: this sheet will be updated as soon as the Associazione Italia Eventi and the Municipality announce the program.
Based on previous editions, one can expect the usual village of wooden huts with master chocolatiers, the educational chocolate factory, and workshops that allow children to become chocolatiers for a day.
Piazza Lucia, Santa Maria di Castellabate (Municipality of Castellabate, province of Salerno), near Villa Matarazzo and a few meters from the seafront.
In previous editions, the stands remained open continuously from 10 AM to midnight, with free admission. Children's workshops take place throughout the day.
Parking near Piazza Lucia is limited on weekends: it is best to leave the car in the parking areas along the coast and continue on foot. The visit pairs well with a walk to the medieval village of Castellabate, which is just a few minutes away by car.
Organization info line: +39 375 5643840 (Associazione Italia Eventi).
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Piazza Lucia
Piazza Lucia, Santa Maria di Castellabate, 84048 Castellabate