Viva Mexico Festival

Mexico arrives in the Florentine Chianti

For the first time, the Viva Mexico Festival stops in Barberino Tavarnelle, a municipality in the Metropolitan City of Florence in the heart of the Chianti region, in Tuscany. From April 23 to 26, 2026, the Parco Commerciale Rondò on Via G. Galilei transforms into a corner of Mexico, with four days entirely dedicated to the gastronomy, music, and traditions of one of the most colorful and vibrant countries in the world.

A traveling festival touring Italy

The Viva Mexico Festival is a traveling event that, stop after stop, brings the flavors, colors, and energy of Mexico throughout Italy. After visiting various cities across the peninsula, the event arrives in the province of Florence, offering the Tuscan public the chance to experience the authentic atmosphere of a Mexican fiesta without leaving the Chianti region. Admission is completely free, and the area remains open daily from 12:00 PM until midnight.

What you will find

• Authentic street food: typical Mexican dishes, cooked on the spot, from tacos to more traditional specialties.
• Mexican cocktails and beers: to accompany the gastronomic experience with the most genuine flavors of Mexico.
• Live music with mariachi: the unmistakable notes that provide the soundtrack to the party.
• Show cooking: live demonstrations to discover the secrets of Mexican cuisine.
• Entertainment and workshops for children: many activities designed for families.

Special attention is paid to inclusivity: in addition to traditional offerings, the festival provides gluten-free and vegan options, so that everyone can join the party without compromise.

An opportunity for the area

Set in an easily accessible area along the Via Cassia, the Viva Mexico Festival is a major attraction for Barberino Tavarnelle and the entire Florentine Chianti district. Between music, scents, and colors, the event combines the desire for gastronomic discovery with the pleasure of a day in good company, giving residents and visitors a taste of Mexico in the heart of Tuscany.