Uboldo Potato Festival
Edition 2026 Music Gastronomy Local produce

Uboldo Potato Festival

The historic village festival dedicated to the Uboldo potato

Uboldo — Varese (012)
Dates 18 Sep — 20 Sep 2026
Location Uboldo (012)
Prices Free
Status —

About Potato Festival

In Uboldo, the potato is a true institution: the Uboldo potato, with its yellow, firm, and floury flesh, is famous throughout Lombardy. Every September, the Pro Loco dedicates the Potato Festival to it, the heart of the great Uboldo Festival: direct sales of potatoes and agricultural products in Via San Martino, markets, street food, music, old-fashioned games, competing districts, and the solemn Marian procession that closes the festival. A weekend that combines gastronomy, peasant tradition, and devotion, in the province of Varese.

The festival of a symbolic local product

The Uboldo Potato Festival is the event that every September celebrates the most distinctive product of this municipality in the province of Varese: the Uboldo potato. Appreciated in Lombard agriculture, it is known for its yellow, firm, and not very floury flesh, ideal for frying, boiling, baking, and stewing. The festival is the heart of the wider Uboldo Festival, organized by the Pro Loco, and serves as an occasion to rediscover the village's peasant culture.

Direct sales, markets, and street food

The highlight is the direct sale of potatoes and local agricultural products, set up in Via San Martino by local farms. Along the streets of the center, there are creative markets, street food stands, and stalls from traders and associations. There are also cultural initiatives, such as the presentation of the village's historical-artistic heritage, and areas dedicated to sports, with climbing and old-fashioned wooden games.

Districts, music, and Marian procession

The festival involves the districts of Uboldo — such as the Lazzarett district and the Bell district — and offers music and entertainment with folk groups like I Brianzoli. Evening dances, themed regional dinners at the Oratorio San Pio, and painting and photography contests liven up the entire weekend. The solemn Marian procession, which starts from the parish church of SS. Pietro e Paolo, concludes the festivities, intertwining the religious and popular dimensions. The Potato Festival thus confirms itself as a cherished event, capable of uniting taste, tradition, and community.

Potato Festival — edition 2026

The 2026 Uboldo Potato Festival is scheduled for September, the heart of the Uboldo Festival organized by the Pro Loco: direct sales of potatoes in Via San Martino, markets, street food, music, traditional games, districts celebrating, and the concluding Marian procession. Exact dates to be confirmed.

The 2026 edition of the Uboldo Potato Festival will once again celebrate, in September, the great village festival dedicated to the region's symbolic product.

The direct sale of potatoes and agricultural products in Via San Martino, markets, street food, music, and traditional games will liven up the weekend, which concludes with the solemn Marian procession from the parish church of SS. Pietro e Paolo. The final dates will be announced by the Pro Loco closer to the event.

Programme Potato Festival 2026

September 2026 Weekend

  • Via San Martino — Direct sale of potatoes and local agricultural products by regional farms
  • Via Sanzio — Climbing (by Stone Age), old-fashioned wooden games, sports stands, traders, and associations
  • Oratorio San Pio (Piazza Conciliazione) — Themed regional dinners with local specialties
  • Music with folk groups (I Brianzoli), cultural initiatives, Lazzarett and Bell districts celebrating
  • Sunday/Monday evening — Marian procession from the parish church of SS. Pietro e Paolo

The detailed 2026 program will be published by Pro Loco Uboldo closer to the event.

Highlights Potato Festival 2026

The direct sale of the Uboldo potato in Via San Martino, old-fashioned games, celebrating districts, and the final Marian procession.

Prices Potato Festival 2026

Free admission; food and purchases at the stands.

Practical information — Potato Festival

When

September 2026 (in 2025: September 20-22). 2026 dates to be confirmed by the Pro Loco.

Where

Center of Uboldo (VA): potato sales in Via San Martino; events in Via Sanzio, Oratorio San Pio (Piazza Conciliazione), and in the streets of the center.

Admission

Free; food and purchases at the stands.

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Where does it take place — Potato Festival

Centro di Uboldo

Via San Martino, 21040 Uboldo

Contact Potato Festival

Potato Festival in brief

Music Gastronomy Local produce Food truck Farmers market Folk traditions Folklore Family Outdoor Free Varese

History of Potato Festival