Rome Fashion Show #Haute Couture
Italian and international Haute Couture on the runway at the Salone delle Colonne in the EUR district
About Rome Fashion Show
Rome Fashion Show #Haute Couture: Bringing Couture to the EUR
In the heart of Rome's EUR district, the Salone delle Colonne at Piazza Guglielmo Marconi hosts the Rome Fashion Show #Haute Couture, a summer highlight dedicated to Italian and international High Fashion. Conceived and directed by Steven G. Torrisi—who brings thirty years of industry experience—the event has become a cornerstone of the capital's fashion calendar, uniting historic couture labels and the next generation of designers within a monumental setting.
Two Days, Two Visions
The format spans two evenings, each with a distinct focus. The first is dedicated to new talent and eco-sustainability, featuring runway shows from young creatives from European fashion academies and collections crafted from low-impact materials. The second celebrates the Ambassadors of Haute Couture, presenting the work of major fashion houses and international guests who bring the excellence of Made in Italy sartorial craft to the catwalk.
Fashion, Sustainability, and Social Impact
Beyond the runway, the Rome Fashion Show distinguishes itself with a mission that extends past aesthetics. Alongside fashion, the event addresses themes of legality, gender-based violence prevention, and emotional education through discussions with professionals and institutions. On the environmental front, a partnership with the Fondazione UniVerde and Coldiretti places eco-sustainable fashion at the forefront.
An Event in the Heart of the Capital
The choice of the Salone delle Colonne in the EUR—one of Rome's most scenic spaces with its monumental columns—gives the event a solemn and iconic character. Held in the metropolitan city of Rome, the event enjoys the patronage of major institutions, establishing itself as one of the most refined showcases of the Roman summer for lovers of designer fashion.
- Where: Salone delle Colonne, EUR — Piazza Guglielmo Marconi 26/C, Rome
- What: Haute Couture runway shows, emerging talent, eco-sustainability
- Artistic Direction: Steven G. Torrisi
Rome Fashion Show — edition 2026
This third edition confirms the two-evening format. July 18 is dedicated to new talent from European academies and eco-sustainability, featuring a moment of reflection on legality, gender-based violence prevention, and emotional education, with the involvement of the Fondazione UniVerde and Coldiretti. On July 19, the runways are entrusted to six historic fashion houses and their international ambassadors. The event enjoys the patronage of the Lazio Region, Roma Capitale, CNA Federmoda, and other institutions, with a worldwide broadcast on MR TV Models Runway.
Programme Rome Fashion Show 2026
Saturday, July 18, 2026 — New Talent and Eco-Sustainability
The first evening is dedicated to young creatives from European fashion academies and eco-sustainable fashion.
- From 5:00 PM — Opening of the new talent and sustainable collection runway shows
- 5:10 PM-5:25 PM — Reflection on gender-based violence with professionals and institutions
- 5:25 PM-5:30 PM — Presentation of the Fondazione UniVerde and the "Re-Eco Fashion Award" project
- Haute couture shows by cadets and young talents: Accademia Viola, Istituto Aniene, Swiss Fashion Impulse, Scuola di Moda di Lugano, Paola Bignardi, Saro Mattia Taranto, Concita Petralito
Sunday, July 19, 2026 — Ambassadors of Haute Couture
The second evening celebrates historic fashion houses and their Italian and international ambassadors.
- 5:15 PM-8:00 PM — Runway shows of the six historic labels: Gianni Calignano, Giovanni Cannistrà, Franco Ciambella, Nino Lettieri, Michele Miglionico, Gian Paolo Zuccarello
- International Haute Couture Ambassadors: Mario Benton (USA), Pina Grasso (Sicily), Salvatore Pappacena (Campania), Pietro Paradiso (Puglia), Rezarta Skifteri (Albania)
Highlights Rome Fashion Show 2026
Prices Rome Fashion Show 2026
Practical information — Rome Fashion Show
Getting There
The Salone delle Colonne is located in the EUR district at Piazza Guglielmo Marconi 26/C. It is easily accessible via the Metro Line B (EUR Fermi or EUR Palasport stops) and numerous bus lines. For those arriving by car, the district offers ample parking along the EUR avenues.
Access
Admission is by invitation only; the event does not have a public box office. The runway shows are broadcast live worldwide on the MR TV Models Runway channel.
Tips
As this is an evening event, elegant attire is recommended. The EUR district offers numerous hotels and restaurants in the immediate vicinity.
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Where does it take place — Rome Fashion Show
Salone delle Colonne — EUR
Piazza Guglielmo Marconi 26/C, 00144 Roma