Red Radicchio of Treviso PDO Market Exhibition

The winter flower of Preganziol

In Preganziol, a municipality in the province of Treviso just south of the capital, January is the month of Red Radicchio of Treviso PDO, the vegetable that the people of Treviso affectionately call the "winter flower" for its elegant shape and intense color. For over half a century, the Pro Loco of Preganziol has dedicated the Market Exhibition to it, an event that inaugurates the local event calendar.

A weekend of taste and tradition

In Piazza Gabbin, under the marquee, a weekend entirely dedicated to radicchio takes place: exhibition of the best produce, market of typical products, gastronomic stand with table service, and convivial moments. There are also solidarity lunches with radicchio and giant spit, tastings of Casatella Trevigiana DOP, and demonstrations of traditional crafts by local groups.

The community festival

The Red Radicchio Market Exhibition is much more than a gastronomic fair: it is a community event that intertwines peasant tradition, solidarity, and culture, with choirs, shows, and the official inauguration in the presence of authorities. For those visiting Marca Trevigiana in winter, it is the ideal opportunity to discover PDO radicchio in the municipality of Preganziol, an authentic showcase of Venetian gastronomy.