INNOVART
National art, music, and film fair in the village of San Sebastiano Curone
About INNOVART
INNOVART: Widespread art in the heart of Val Curone
INNOVART is a national art, music, and film fair that enlivens San Sebastiano Curone, a charming village in the Province of Alessandria, southeast Piedmont, every summer. Nestled along the ancient Salt Road in Val Curone, the town turns into a true open-air museum for a July weekend, where the streets and squares of the historic center host widespread creativity, master craftsmanship, live music, and independent cinema.
A festival weaving together art, craftsmanship, and new languages
The heart of the event lies in its widespread cultural festival concept: rather than a single stage, the entire village is transformed into an exhibition space. Over forty artisans selected from across Italy line the streets, showcasing techniques ranging from ceramics and weaving to woodwork, metalwork, and glass. Alongside the exhibitors, contemporary art installations engage with the village's architecture, creating a journey that highlights both young talents and master craftsmen.
Workshops, music, and cinema
INNOVART is not just to be watched, but to be experienced: throughout the weekend, there are creative workshops for adults and children, covering everything from ceramics and crochet to textile art therapy and children's labs. Evenings are dedicated to free live music in the square, featuring emerging bands and projects, followed by after-parties focused on the electronic scene. Sunday is dedicated to cinema, with a selection of independent short films and meet-the-director sessions.
A village to discover
Attending INNOVART is also an opportunity to discover one of the most evocative villages in the Piedmontese Apennines, known for its porticoes, stone houses, and truffle tradition. The event, with free admission, is designed for families, art lovers, and curious visitors looking for an immersive cultural experience in the heart of Piedmont.
- Over 40 artisans from all over Italy
- Contemporary art installations
- Creative workshops for adults and children
- Free live concerts in the square
- Independent short film festival
INNOVART — edition 2026
The third edition of INNOVART is scheduled in San Sebastiano Curone (Alessandria) from Friday, July 24 to Sunday, July 26, 2026. The edition is confirmed: the Fondazione CR Tortona has allocated a grant to Innovevent for the organization of the INNOVART 2026 National Fair, the third edition of the widespread cultural festival.
For 2026, the village will once again become an open-air museum featuring artisans from all over Italy, contemporary art installations, creative workshops, free live concerts, and an independent short film festival.
Programme INNOVART 2026
The detailed program for the third edition, including artists, schedules, and locations, will be announced by the organizers in the weeks leading up to the event. Following the established structure of past editions, the event spans three days with:
- Art and Craftsmanship — over 40 artisans from across Italy (ceramics, weaving, wood, metal, glass) and contemporary art installations spread throughout the village;
- Creative Workshops — hands-on labs for adults and children;
- Live Concerts — free musical evening in the square with emerging projects and an after-party dedicated to the electronic scene;
- Cinema — independent short film festival with meet-the-director sessions and awards.
Updates on the 2026 program are available on the Instagram profile @innovartfest and the organization's official channels.
Highlights INNOVART 2026
Among the highly anticipated events of the third edition: the exhibition route featuring over 40 artisans in the historic village, the free concert evening in the square, and the short film festival by the Phoenix Rising International Film Festival, the highlight of Sunday.
Prices INNOVART 2026
Practical information — INNOVART
How to get there
San Sebastiano Curone is located in Val Curone, in the Province of Alessandria. By car: from the A7 motorway, take the Tortona exit, then the SP road towards Val Curone; from the A21, take the Tortona exit. The nearest train station is Tortona, from which you can continue by bus or car.
Admission
Admission to the fair, concerts, and screenings is free.
Venue
Activities take place throughout the historic village, with events in Piazza Roma, Piazza Marconi, and other central spaces.
Information
For details and updates: [email protected], tel. +39 331 1200891, Instagram profile @innovartfest.
Festival-goer photos
No photos yet. Share yours!
Share your photos
5 photos max, 5 MB per photo (JPG, PNG, WebP)
Noticed an error or missing information?
Help us keep this listing up to date. Every proposal is verified by our team before publication.
Festival-goer reviews
No rating yet — be the first!
No comments yet. Be the first!
Were you there?
Share your experience with the community.
Where does it take place — INNOVART
Borgo storico di San Sebastiano Curone
Piazza Roma 7, 15056 San Sebastiano Curone