Flumeri Terra & Musica (FTM)

An August night in Piazza San Rocco

In Flumeri, a small town in the Ufita Valley in the province of Avellino, there is an August evening that the local youth prepare for all year long: Flumeri Terra e Musica, also known by the acronym FTM. From sunset onwards, Piazza San Rocco turns into an open-air stage where crafts, gastronomy, and live music blend seamlessly. The event traditionally kicks off at 8:30 PM, but the square remains vibrant well past midnight: it is one of those festivals where the entire town, along with neighboring communities in upper Irpinia, gathers for the last big night before Ferragosto.

Craftsmanship and flavors of Irpinia

The formula chosen by the organizers gives equal importance to hands and ears. Traditional stands promoting and showcasing local products are set up along the square, alongside artisans' stalls: an evening market that serves as both a showcase and a workshop.

• Artisanal trades — local craftsmen at work, with demonstrations and direct sales.
• Food and wine — tastings and dishes from Irpinian cuisine, featuring typical products of the Ufita Valley and wines from the province of Avellino.
• Exhibition stands — small local businesses that take advantage of the evening to gain visibility.
• Live entertainment — music, theater, and performances spread across various corners of the town center.

The music: from folk rock to raggamuffin

The musical lineup is the event's signature, and over the years it has alternated between local bands and nationally renowned names. In 2023, the event opened with saxophonist Daniele Cianci, followed by the Dogana Blues Band — Leonardo Befaro on vocals and harmonica, Luigi del Sordo on drums, Francesco Ferrajuolo on bass, Rocco Palmarozza on guitar — before handing the stage to 99 Posse, one of the most famous expressions of Italian raggamuffin rap; the following evening, the trio I Minolli and Inna Cantina Sound took the stage.

The eighth edition, on Friday, August 9, 2024, followed a well-established pattern: at 8:30 PM Il Pozzo di San Patrizio, a folk rock band active since 1996, at 10:00 PM the Irpinian group Zeketam, and at midnight the DJ set by Ludovica Pagani along with DJ Antonio Imbriano. The 2025 edition, on August 9, also relaunched the same blend of flavors, crafts, and concerts under the hashtag #FTM25.

More than just concerts: theater and street arts

Since its early editions, the event has looked beyond the main stage. In 2014, for the third edition, the festival took place along the streets of the historic center, involving Francesco Di Bella with the Ballads Café, the Sciglia Paglia Band, Tarantaraba, and Francesco Pignalosa, with the comedy duo Kaos Mattaccino and the theater company La Baracca dei Buffoni. Even then, the organizers launched an open call for artisans and street artists: a participatory spirit that has remained the hallmark of Terra e Musica.

An event built by the youth

Behind the event is the Flumeri Youth Forum, which organizes it in collaboration with the Municipality of Flumeri and, in the early editions, with the local Civil Protection and Radio Flumeri. In an inland area of Campania dealing with depopulation, a group of under-30s manages to create an evening capable of filling the square, always with free admission.

Flumeri, the Giglio di grano and the Irpinian summer

Terra e Musica is part of a particularly dense August in Flumeri. The town is indeed known for its Giglio di grano, the obelisk built in honor of the patron saint San Rocco: after the raising, the community accompanies it in the spectacular pull from the Campo del Giglio to the historic center, in a ritual that culminates with the patronal feast on August 16. The Youth Forum's evening anticipates that moment by a few days and shares the same symbolic space, Piazza San Rocco. For those visiting inland Campania, it is the perfect opportunity to discover a corner of Irpinia far from the classic tourist circuits.

The 2026 edition

At the time of our last check, no official date or program has been published for the 2026 edition: neither the Municipality of Flumeri's website nor the event portals of the Province of Avellino report the appointment. We recommend following the social media channels of the Flumeri Youth Forum for confirmation of the date and lineup.