The floral market exhibition that transforms Numana's historic center into an open-air garden
Il Mare in Fiore is the floral-themed market exhibition that, every year in May, transforms the historic center of Numana into a large open-air garden. The event takes place in Piazza del Santuario and along the village streets, in one of the most scenic spots in the municipality overlooking the Conero Riviera, in the province of Ancona and in the heart of the Marche region. The initiative is organized by Mylove Eventi, a company specializing in sector market exhibitions that curate the atmosphere beyond simple sales.
For two days, over forty exhibitors offer the best of floriculture and natural crafts. Visitors can admire and purchase flowering plants, succulents, herbs, fruit trees, and ornamental plants, as well as garden furniture, pots, terracotta, and ceramics.
Il Mare in Fiore is not just a market, but an opportunity to spend a day outdoors amidst the colors and scents of spring. The stroll among the stalls intertwines with the discovery of Numana's historic center, an ancient fishing village overlooking the Conero coastline. The event attracts gardening enthusiasts, families, tourists, and the curious, in a festive atmosphere that enhances the territory and inaugurates the Riviera's summer season.
Born in 2025 with its first edition, the event immediately established itself as one of the most anticipated appointments of Numana's spring calendar, confirming itself also in 2026. Mylove Eventi's traveling format touches various villages in the Marche region, but in Numana, it finds a particularly evocative setting between the sea and the hills.
The 2026 edition of Il Mare in Fiore took place on Saturday, May 23, and Sunday, May 24, in the historic center of Numana, in Piazza del Santuario and along the village streets, starting from 9:00 AM. The market exhibition, organized by Mylove Eventi, brought together over forty exhibitors with flowering plants, succulents, herbs, fruit and ornamental plants, as well as garden furniture, pots, terracotta, ceramics, natural cosmetics, lavender, honey, spices, and floral-themed handmade creations. Admission was free.
Open-air market exhibition on both days, from 9:00 AM until evening. Over 40 exhibitors spread across Piazza del Santuario and the historic center streets, featuring plants, flowers, garden decor, natural products, and crafts.
Numana can be reached by car from the A14 motorway (exit Ancona Sud, then SS16 south and follow signs for Conero) or by train to Ancona station, from which buses depart for the Conero Riviera. The historic center, where the event takes place, is pedestrianized: it is advisable to park in the designated areas near the port and the seafront.
The market exhibition is open from 9:00 AM until the evening, with free admission. For information, Mylove Eventi's WhatsApp contact is available at +39 327 9166211.
We recommend combining the visit with a walk along the seafront and tasting fresh fish in the village restaurants. In spring, the days can be windy: a light jacket is advisable.
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Piazza del Santuario e centro storico
Piazza del Santuario, 60026 Numana