Genazzano honors the Mother of Good Counsel during the Nativity of Mary feast
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The celebrations in honor of the Mother of Good Counsel are the most cherished event in the calendar of Genazzano, a village in the Prenestini Mountains within the Metropolitan City of Rome Capital, in the heart of Lazio. It all began on April 25, 1467, when the image of the Virgin and Child appeared in the town's Augustinian church. Since then, the cult has spread far beyond regional borders, so much so that the title Mater Boni Consilii was added to the Litany of Loreto by Pope Leo XIII in 1903. Today, the Genazzano Sanctuary is a destination for pilgrims from Italy and abroad.
The main celebrations are centered on September 8th, the day of the Nativity of Mary, the town's patron saint according to local tradition. The date is fixed and does not change from year to year. Around this date, the Pro Loco Genazzano, together with the Augustinian community and the Municipality, builds a program that spans several days, typically from the beginning of September until the 8th or the following weekend.
The spiritual heart of the festival is the solemn pontifical mass celebrated in the Sanctuary, often presided over by visiting bishops or prelates, and preceded by a cycle of preparatory services. The evening is dedicated to the procession with the venerated image through the streets of the historic center, amidst illuminations, decorated balconies, and the sound of marching bands. It is the moment when the town reaffirms its deepest identity.
Alongside the liturgical events, the Pro Loco has for decades curated a civic program published every summer in a dedicated booklet. Recent editions have included:
Since 1998, the festival has hosted the Person of the Year award, given to individuals, associations, and entities that have distinguished themselves for their contribution to the Genazzano communityโa prize that has become one of the most anticipated moments of the September evenings.
Genazzano is a medieval village overlooking the Sacco Valley, dominated by the Colonna Castle and also known for its summer Infiorata (flower festival) and the Palio di Brancaleone, the Renaissance re-enactment held in late May. The town is part of the Wine Cities network and offers a cuisine that combines the flavors of the Roman countryside with those of the Prenestini Mountains: homemade pasta, grilled meats, olive oil, and local wines, which can be found at stands and trattorias in the center during the festival evenings.
Those arriving in Genazzano on September 8th will find an authentic festival, never "touristified," where the devotional and popular dimensions coexist naturally. It is the best opportunity to visit a sanctuary of international importance while experiencing a typical Lazio patronal feast, complete with its fair, illuminations, and music until late at night.
In 2026, Genazzano is once again preparing to experience its most important festival around September 8th, a fixed date linked to the Nativity of Mary. The program is traditionally divided into a religious part, managed by the Sanctuary of the Mother of Good Counsel, and a civic part organized by the Pro Loco Genazzano.
The detailed calendar is usually released between the second half of August and the first days of September, through the festival booklet and the civic program published on the Pro Loco's website and social media channels. Those wishing to attend can consult these sources in the weeks leading up to the event.
By car from Rome: A1 motorway, Valmontone exit, then SP road towards Genazzano (about 50 km from the Grande Raccordo Anulare). By train: Zagarolo or Colleferro-Segni station on the Rome-Cassino line, then Cotral bus. Nearest airports: Rome Ciampino and Rome Fiumicino.
Religious celebrations, the procession, and open-air performances are generally free of charge. Some specific initiatives may require a contribution: it is advisable to check the booklet published annually by the Pro Loco.
The historic center is pedestrianized during the festival evenings: it is best to leave your car in the parking lots at the bottom of the hill and walk up. Wear comfortable shoes for the uphill alleys and arrive early on the evening of the procession, as the streets fill up quickly.
Pro Loco Genazzano, Via Martino V 18/20 - 00030 Genazzano (RM). Phone: +39 06 45681263 or +39 351 4592388. Email: [email protected]
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Santuario della Madre del Buon Consiglio e centro storico
Piazza San Nicola, 00030 Genazzano