Italy's oldest game festival, where play meets history
Gradara Ludens is an event that has made game history in Italy: founded in 1990, it is considered the country's first gaming convention. After more than twenty years of hiatus, it has returned to fill the medieval village of Gradara, one of the most beautiful villages in Italy, nestled in the hills on the border between Marche and Romagna, in the Municipality of Gradara (Province of Pesaro and Urbino), with dice, cards, and pawns.
The slogan accompanying the event, "where play meets history," clearly tells its soul: every characteristic corner of the village, from the cobbled streets to the small squares, up to the rooms and courtyards around the Rocca dei Malatesta, hosts tables and stations dedicated to gaming. It is an immersive experience where the charm of the Middle Ages provides the backdrop for one of humanity's oldest and most universal activities.
The festival is designed for enthusiasts of all ages and levels. In the various locations of the village, there is space for role-playing games, board games, narrative games, tournaments, wargames, Subbuteo, wooden games, and retro gaming offerings. There are also creative workshops, shows, circus arts, kites, and activities designed for families and children. Each edition revolves around a theme that serves as a common thread for the proposed activities.
The cultural heart of the event is the Gradara Ludens Award, an accolade given to those who have made a significant contribution to game culture. Over the years, its history has intertwined with prominent figures in Italian culture, such as Umberto Eco and Stefano Bartezzaghi, testifying to how games are interpreted here as a cultural phenomenon rather than a mere pastime.
Organized by the Municipality of Gradara and Gradara Innova srl, Gradara Ludens is one of the identity-defining events in Gradara's calendar and contributes to extending the tourist season, bringing visitors to the village even outside the peak summer period. Admission is free and open to all, and the atmosphere of the Rocca di Gradara makes every game a small journey back in time.
For 2026, Gradara Ludens chooses a theme that winks at nostalgia: the edition will be inspired by the great gaming successes of the 90s, the golden years that marked the imagination of many generations of players. The medieval village of Gradara, in the Municipality of Gradara (Province of Pesaro and Urbino), will once again transform into a large distributed gaming space, with adventures and challenges in the village streets.
The organization is entrusted, as in recent years, to Gradara Innova srl in collaboration with the Municipality of Gradara. The event is part of the shared calendar of the Riviera del San Bartolo, along with events in Pesaro and Gabicce, and represents one of the flagship appointments for the destacionalization of tourism in the area.
The detailed program for the 2026 edition will be announced by the organizers in the weeks preceding the event. Based on recent editions, the festival unfolds over the weekend with morning and afternoon sessions held in various locations within the village.
The 2026 theme will be inspired by the great gaming successes of the 90s.
Medieval village and Rocca di Gradara, in the province of Pesaro and Urbino (Marche). Activities are spread throughout the streets, small squares, and spaces around the castle.
Free admission.
Gradara is reachable by car from the Cattolica-Gabicce Mare exit of the A14 motorway, a few minutes from the village. The nearest train station is Cattolica-San Giovanni-Gabicce, from which you can continue by bus or taxi.
IAT Gradara – tel. +39 0541 964673, e-mail [email protected], WhatsApp +39 331 1520659. Organization by Gradara Innova srl.
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Borgo medievale e Rocca di Gradara