The Paths of Well-being

A widespread festival in the heart of Jesi

Le Vie del Benessere is the festival that enlivens the historic center of Jesi, in the Province of Ancona, in the heart of the Vallesina region of Marche, every September. For four days, the city transforms into a large urban laboratory: conferences, workshops, shows, book presentations, sports activities, and gastronomic proposals intertwine among historic palaces, theaters, squares, and streets, creating a tapestry of experiences that combines scientific dissemination, daily health practices, sports, awareness, and performing arts.

The Idea: Well-being as a Shared Journey

The festival is born from a simple yet profound idea: well-being is built by following multiple paths. Hence the name, which plays on the many "ways"—physical and symbolic—that cross the city. The festival brings together two dimensions: self-care, made up of conscious choices and healthy lifestyles, and public welfare, that is, the system of services and relationships that supports the community. Psychological health, nutrition, sports, prevention, social inclusion, and culture are the major themes that return every year.

Organizers

Le Vie del Benessere is promoted by the synergy between ASP Ambito 9, the public entity for personal services operating in the municipalities of Vallesina dealing with health, welfare, and inclusion, and the Fondazione Vallesina Aiuta, a community foundation dedicated to improving the quality of life and promoting solidarity in the area. The festival is supported by the Municipality of Jesi and involves dozens of partners each year: cultural associations, third-sector organizations, healthcare providers, schools, and local professionals.

An Event for the Marche Community

Born in 2024, in just a few editions, Le Vie del Benessere has become an anticipated event in the cultural season of the Marche region, capable of attracting thousands of people and involving dozens of different venues in the historic center. The winning formula is that of a widespread, free-entry festival: meetings take place in Piazza della Repubblica, city theaters, libraries, historic palaces, and outdoor spaces, making Jesi the capital of well-being in the Marche for a few days.

Target Audience

The festival is designed for a broad and diverse audience: those seeking concrete tools to take care of their physical and mental health, families with children, athletes, culture enthusiasts, and those who simply wish to experience the city in a new way. Almost all events are free admission until capacity is reached, sometimes with registration; only lunches and dinners at partner restaurants are at a charge.