The historic harvest festival and peasant culture in the historic center of Potenza Picena
The Grappolo d'Oro is the most representative popular event in Potenza Picena, in the heart of the province of Macerata, in the Marche region. Its roots lie in the Grape Festival celebrated since the 1930s, but it was in 1957 that the festival took on the name and form with which it is still celebrated today, every year in the last weeks of September. It is a heartfelt tribute to the grape harvest, local grape varieties, and the millennia-old peasant culture of the area.
For about ten days, the historic center of the Municipality dresses up for the festival: the streets and squares fill with colorful banners, inns where you can taste traditional dishes, market stalls, and lights. The atmosphere is that of a large, bustling medieval village, with itinerant shows, street artists, photographic exhibitions, live music, and a strong desire to be together that draws visitors from all over central Italy.
The competitive and folkloric heart of the festival is the rivalry between the city's districts, including Porta Marina, Porta Galiziano, Colle Bianco, and San Giacomo. Throughout the year, the districts prepare parade floats and take care of the decorations, competing for a special prize for the creativity and beauty of their decorations. The most anticipated moments are the grape stomping competition and, above all, the barrel race, where the districts' teams push huge barrels along the town's streets in a spectacular challenge for the conquest of the Palio dei Rioni (Districts' Trophy).
The absolute protagonist is local gastronomy: new wine and local grape varieties, sapa (cooked grape must), cured meats, cheeses, and peasant dishes served in the districts' inns. A festival that is also a journey into the authentic flavors of the Marche.
The Grappolo d'Oro is an official stop on Tipicità's Grand Tour of the Marche, the circuit that promotes the region's most iconic events from May to December. The event is organized by the Pro Loco of Potenza Picena with the support of the Municipality and represents an unmissable appointment for those who want to experience authentic Marche tradition between the sea and the hills.
The 64th edition of Grappolo d'Oro will be held from September 18 to 27, 2026, in the historic center of Potenza Picena, in the province of Macerata. The dates are official, and the event is included among the stops of the 2026 Grand Tour of the Marche by Tipicità (13th edition).
As tradition dictates, the village will transform into a large open-air theater with colorful banners, gastronomic inns, wine, sapa, live music, and markets. The city's districts will compete in the grape stomping competition, the barrel race for the Palio dei Rioni, and the contest for decorations and parade floats. The detailed program with dates and times for individual events will be published by the Pro Loco of Potenza Picena in the weeks preceding the festival.
The detailed program for the 64th edition (line-up of shows, evening schedule, times for the barrel race and grape stomping) will be published by the organizers closer to the event. The traditional structure includes the opening of the district inns, exhibitions, markets, itinerant shows, the grape stomping competition, and the barrel race with the awarding of the Palio dei Rioni.
Potenza Picena is located in the province of Macerata, a few kilometers from the Adriatic coast. By car: take the Porto Recanati or Civitanova Marche exit from the A14 motorway, then provincial roads towards the hinterland. By train: Porto Recanati or Civitanova Marche-Montegranaro stations on the Adriatic line, with bus connections to the center. The nearest airport is Ancona-Falconara.
Admission to the event is free. Events mainly take place in the evening in the historic center. For the detailed program and inn hours, it is best to consult the official channels of the Pro Loco Potenza Picena.
Pro Loco Potenza Picena, tel. +39 0733 671758, email [email protected].
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Centro storico di Potenza Picena