Regions of Europe — International Market of Pavia

Europe's Flavors Arrive in Pavia

Regions of Europe is the large travelling international market that, in one of its Lombardy stops, enlivens viale XI Febbraio in Pavia for three days. An open-air market that transforms the city center into a journey through the flavors and artisanal traditions of the continent, with over fifty selected exhibitors.

Street Food, Beers, and Crafts

The heart of the event is international street food: from Balkan grills to French crepes, from Made in Italy products to specialties from half of Europe. Alongside food, there is a wide selection of craft beers and artisan stalls, from textiles to handmade objects. Live music accompanies the days, making the avenue a place of celebration for families, the curious, and food lovers.

Scotland Focus 2026

The 2026 edition dedicates a special focus to Scotland: a tartan delegation offers fine whiskies and craft beers, iconic products like haggis and Irn Bru, and Harris Tweed clothing with wool accessories from the Hebrides. An opportunity to discover up close one of Northern Europe's most characteristic gastronomic and artisanal cultures.

A Festival That Tours Italy

Regions of Europe is a travelling format that visits dozens of Italian cities each year, attracting over a million visitors in total. The Pavia stop, in the heart of the Lombard capital, confirms the winning formula of the free-entry European market, where taste meets conviviality.