The popular devotion of Monte Rinaldo in Contrada Cuma, between faith and tradition
The Feast in honor of the Madonna della Neve is one of the most heartfelt events in the calendar of Monte Rinaldo, a municipality in the province of Fermo in the Marche region. It is celebrated in Contrada Cuma, a rural hamlet of the village, at the church dedicated to the Madonna della Neve, in a hilly landscape overlooking the Aso valley and the Sibillini Mountains.
The devotion dates back to 1693, when the local farming community began to turn to the Virgin to obtain protection against hail and atmospheric calamities that put harvests at risk. The feast was thus born as a thanksgiving and a popular vow, a tradition that has been passed down from generation to generation to become part of the identity of the district and the entire Municipality.
The event takes place over a single evening, starting in the early evening and continuing until night. The religious moment, linked to the figure of the Madonna della Neve, is accompanied by the convivial dimension typical of Marche district festivals:
A village of a few hundred inhabitants, Monte Rinaldo is also known for the archaeological area of La Cuma, a late Republican sanctuary that testifies to the antiquity of settlements in this corner of the Blue Mountains. The Feast of the Madonna della Neve is the ideal opportunity to discover an authentic territory, far from mass tourist circuits, where popular faith and rural hospitality retain an old-world flavor.
The feast is organized by the Municipality of Monte Rinaldo and is open to all citizens with free admission. For updated information, it is advisable to consult the official channels of the Municipality.
The Feast in honor of the Madonna della Neve returns to Monte Rinaldo on Wednesday, June 10, 2026, from 8:00 PM, in Contrada Cuma, at the church dedicated to the Virgin. The evening, with free admission and open to all citizens, renews the traditional popular devotion of the Fermo village. The complete details of the program will be announced by the Municipality of Monte Rinaldo closer to the event.
Monte Rinaldo is located in the hinterland of the province of Fermo, in the Aso valley. By car: from the A14 motorway, exit at Pedaso, then take the SP along the Aso valley towards the interior. The feast takes place in Contrada Cuma, a hamlet of the municipality.
The feast is traditionally held in June, on a single evening starting at 8:00 PM.
Free, open to all citizens.
Municipality of Monte Rinaldo, tel. +39 0734 777121, email [email protected].
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Chiesa della Madonna della Neve, Contrada Cuma
Contrada Cuma, 63852 Monte Rinaldo