Macfrut – International Fruit and Vegetable Trade Fair

The 2025 edition of Macfrut, the 42nd, took place from May 6 to 8 at the Rimini Expo Centre, confirming itself as one of the most successful ever: over 61,000 attendees, a 10% increase from the previous year, and more than 1,400 exhibitors, with 40% from abroad.

The Partner Country for the year was Egypt, with a large collective area, while the Italian Featured Region was Lazio, highlighted for its production excellence. Among the innovations was the The Healthy Food Show format, an experiential journey dedicated to fruit and vegetable products with high nutritional value. The inaugural ceremony was attended by the Minister of Agriculture.